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Manage ambassador, influencer, streamer, and creator partnerships from sourcing and onboarding through campaign execution, performance tracking, content review, renewals, and invoicing. Coordinate promotional campaigns with marketing teams, ensure contractual deliverables and compliance, analyze engagement metrics, identify performance issues, and mentor junior ambassador managers.

Lead CoinPoker’s LATAM marketing strategy for poker and casino, including regional planning, user acquisition, brand awareness, localization, partnerships, promotions, community activity, and budget allocation. Build and manage regional capabilities, work with central marketing teams, test and scale campaigns, develop affiliate and creator networks, and provide market and performance insights to global leadership.

Lead CoinPoker’s marketing growth across the CIS region for poker and casino. Develop regional strategy, budgets, hiring plans, acquisition programs, brand and community initiatives, localized promotions, partnerships, and player journeys. Manage regional specialists and collaborate with central paid media, affiliate, CRM, VIP, and customer service teams. Use market insight and performance analysis to scale effective channels, build the player base, and strengthen brand awareness.

Lead CoinPoker's social media strategy to grow audiences across X, Instagram, Telegram, and Discord. Own content calendar, publishing, distribution optimization, community voice, country-specific accounts, team hiring/development, and social performance reporting tied to commercial goals.