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Leads programmatic media strategy and execution across display, video, mobile, and emerging platforms for multiple EMEA markets. Oversees account optimization, client deliverables, financial and commercial performance, integrated digital campaigns, supplier relationships, AdTech transformation, and programmatic best-practice development. Consults with local markets, manages cross-channel activation, mentors team members, and supports platform research and onboarding.

The Industry Analyst conducts research and analysis on media trends, develops financial models, and prepares insights for stakeholders within WPP Media's Global Business Intelligence team.

Own end-to-end paid social campaign activation across Meta, TikTok, Snapchat, Pinterest, LinkedIn, and X. Manage trafficking, QA, optimisation, budget pacing, reporting, testing, and performance insights. Support client communication, campaign planning, and account managers while mentoring junior executives and collaborating with planning, creative, and analytics teams.

Partners with leadership on people strategy, talent management, organizational development, employee relations, compensation, performance management, compliance, and change initiatives. Coaches managers, supports recruitment and onboarding, develops talent, guides investigations and compensation decisions, and collaborates with People centers of excellence. Uses people data to inform decisions and supports internal client teams while promoting inclusion, organizational effectiveness, and a strong employee experience.

Support campaign measurement, analysis, reporting, and insight generation for major client brands. The role involves collaborating with analytics and marketing teams, collecting and visualizing data, developing strategic recommendations, maintaining stakeholder relationships, and supporting client reporting. Candidates should have strong analytical, numerical, communication, and problem-solving skills, with opportunities to develop SQL, BigQuery, Google Apps Script, and AI tool expertise.

Leads brand campaign measurement, analysis, reporting, and insight delivery for clients. Manages and mentors analysts, defines KPIs and measurement frameworks, collaborates with client service, planning, and activation teams, oversees data platforms and AI tools, and manages resources and third-party partners to ensure timely delivery and actionable, data-driven recommendations.

Supports the out-of-home media trading team with campaign input, optioning, bookings, database updates, location mapping, campaign administration, and weekly reporting. Builds relationships with media owners and internal planning teams, shares media owner information, escalates issues, and develops knowledge of OOH processes and the wider advertising industry. The role requires strong organisation, numerical ability, attention to detail, multitasking, communication skills, and confidence learning new systems.

Leads data strategy across UK client portfolios, translating business needs into data-driven media solutions and driving adoption of WPP Media platforms. Oversees platform innovation, data governance, talent development, client satisfaction, commercial performance, revenue growth, proposals, and thought leadership. Partners with senior client and agency stakeholders to communicate technical concepts, guide organizational change, and deliver measurable advertising outcomes.

Supports global media account operations through data governance, quality checks, reporting coordination, platform support, user onboarding, process documentation, and operational improvement. The role collaborates with market teams, client stakeholders, and platform owners to resolve data issues, maintain reporting accuracy, support tool adoption, manage operational resources, track invoices and purchase orders, and coordinate meetings and onboarding activities.

Supports staffing strategy by connecting internal talent with client opportunities, balancing employee development, client needs, and business priorities. Maintains staffing data related to allocations, utilization, rotations, time tracking, open roles, and attrition. Partners with capacity planning, talent acquisition, people, capability, and client teams to optimize staffing, identify development opportunities, address downtime, manage risks, and improve resource management processes.