Develop and execute EMEA growth strategies for electrical machinery applications. Engage customers, partners, distributors, and system integrators through technical discussions, demonstrations, campaigns, events, and webinars. Analyze markets, customer needs, business opportunities, and industry trends to guide territory planning, product-market alignment, and solution positioning. Coordinate cross-functional go-to-market programs, support sales teams, generate demand, and translate customer insights into business and product development opportunities.