Execute and optimize integrated, multi-channel marketing campaigns across North EMEA to generate qualified leads, sales pipeline, bookings, and revenue. Partner with sales, BDRs, agencies, global marketing, and other teams to tailor campaigns to regional markets. Measure campaign effectiveness, ROI, funnel metrics, and lead quality while providing market feedback and actionable insights to improve performance and resource allocation.

Manage a portfolio of SaaS customers as a trusted technical advisor. Provide product consulting, configure platform solutions, lead technical projects, gather requirements, troubleshoot escalations, manage competing priorities, and communicate progress. Partner with Customer Success, Support, and Product teams to improve adoption, retention, and customer value. Contribute to process improvement, documentation, training, testing, and ongoing product expertise.

Manage full sales cycle for enterprise Travel & Expense / AP SaaS, build territory plans, generate pipeline from inbound/outbound, demonstrate solutions, close six-figure ARR deals, meet targets, and collaborate with partners and internal teams.