Own day-to-day management of NEOM Wellbeing's global social channels: create, edit and schedule short-form content; manage community channels (Facebook Group, Instagram Broadcast Channel); monitor sentiment and KPIs; nurture advocates; host community events and support influencer experiences; collaborate cross-functionally to feed insights back to Brand, Product and Marketing.

Create, shoot, edit and deliver short-form social content for TikTok and Instagram. Lead smaller shoots end-to-end, manage creator partnerships and UGC pipelines, test creative and AI tools, support channel management and content calendars, and use performance data to refine creative strategy.