Lead day-to-day client relationships for consumer and FMCG brands, driving strategy across brand identity, packaging, motion, activation and omnichannel experience. Manage projects, budgets, timelines and creative direction, negotiate with stakeholders, solve roadblocks proactively, and deliver growth and excellent execution across global client accounts.

Lead and deliver large brand and business strategy projects, connecting business strategy to creative and design. Mine insights, map opportunities, define positioning, architecture and portfolio strategy. Run workshops, present to senior clients, collaborate with design leads, and embed AI tools to enhance strategy output and commercial impact. Develop signature strategic capabilities and scalable processes to elevate Elmwood's strategic work.