Design, build, and deploy production-ready ML models emphasizing recommendation and ranking systems. Apply NLP and behavioural analytics to large-scale datasets using Databricks and Spark. Run experiments (A/B tests), monitor and optimise live models, and collaborate with engineers and product teams to deliver measurable business impact.

Lead and mentor a Data Engineering team to design, build, and optimize scalable Microsoft-based data platforms (Fabric, Databricks, Synapse, Azure). Develop PySpark/Spark SQL pipelines, orchestrate with ADF/Synapse/Fabric Pipelines, manage Azure DevOps and CI/CD, scope tasks, review code, and drive Agile delivery while acting as technical SME and stakeholder partner.

Design, build and optimise scalable cloud-native data platforms and pipelines using Microsoft Fabric, Azure Databricks, Synapse and ADF. Implement ETL/ELT with PySpark and SQL, ensure data governance, performance, reliability, and collaborate with data scientists and engineers to deliver production solutions.