Order.co Career Growth & Development

Which skills do you leverage most often in your day-to-day work?
At Order.co, our SDR team leans on strong communication, persistence and time management and blocking skills most during their day. SDRs are often the first interaction a prospect has with our company, so clear, confident messaging — whether over phone, email or LinkedIn — is essential to making a strong first impression and sparking interest. Our reps also know it often takes seven or eight touches to connect with the right person so persistence is key. Time management ability and time blocking help them stay organized and bring structure to their day that can otherwise feel unfocused or too repetitive.

Our team uses data analysis skills to refine their outreach strategy — whether it’s what messaging works, which titles/personas convert and at what time of day prospects are most responsive. These skills not only help our sales team build a quality pipeline but also prepare them for long-term success in sales.

How have these skills enabled you to heighten your impact on the company or grow your career?
Each of these skills empowers our SDRs to grow their careers while making a meaningful impact at Order.co. They prepare themselves to move into AE roles by using time management to implement time blocking. This not only helps prevent burnout caused by the repetitive nature of the SDR role but by incorporating an “educational” time block, they are given dedicated space to improve — whether by speaking with a mentor, watching full demo recordings to deepen product knowledge or listening to sales-focused podcasts or videos.

Combining this with effective messaging and persistence drives success in the SDR role and builds a strong foundation for advancing into AE positions. It also leads to SDRs consistently setting meetings with the right personas at the right companies which leads to higher close rates, increased revenue and improved customer retention — reducing churn and contributing significantly to the company’s growth.

What are some resources or sources of inspiration you’d recommend for reps eager to refine their sales skills? Are there resources your company has provided to support this growth?
The top advice I give reps eager to improve is to find a mentor who has already walked the path they’re on. A good mentor has faced many of the same challenges and can help avoid common mistakes by sharing practical lessons from their experience. Leaders at Order.co often have large networks and can suggest mentors and facilitate introductions to make the process smooth.

There is plenty of free content available to help reps improve their sales skills. Personal favorites include the “Sales Gravy,” “Outbound Squad” and “Selling Made Simple” podcasts, but at Order.co, our reps can also expense learning activities related to their role, including subscriptions, courses, books and conferences.

Equally important is to be surrounded by positive, motivated people and to tune out negativity. Half of sales success comes down to mindset, and if doubt or negativity clouds focus, it’s hard to thrive. Cultivating a supportive environment keeps reps energized and resilient through the ups and downs of the sales cycle.