You will own activation. That means the external messaging, the launch plans, the assets and tools that equip the sales team, and the content that puts our products in front of the right buyers. Your job is to take what is true about our products and make it land in the field.
You will work closely with an established member of the team who focuses on market and customer research, product communications, and competitive intelligence. You take that work and turn it into what our sales and marketing teams need to win. You will also divide and conquer product launches together.
This is a senior role for someone who is genuinely AI-fluent. You use AI every day to work faster and sharper. You can also explain the value of AI-based products to a customer in plain language, without the hype.
You will be the person who makes our products easy to understand, easy to sell, and hard to ignore. Day to day, that looks like this:
To be more specific, this includes:
1. 🎯 Own external messaging and positioning
Make our products make sense to the people who buy them.
Build clear positioning and value narratives for our products and solutions
Translate features into customer value, in language a buyer actually uses
Keep the message consistent across sales, marketing, and the website
2. 🚀 Lead product launches
Bring new products and features to market with a plan, not a scramble.
Own go-to-market launch plans from positioning through to rollout
Coordinate across product, marketing, sales, and design so launches land
Define the story, the assets, and the timing for every launch
3. 🛠️ Equip the sales team
Give the field the assets, tools, and messaging that help them win.
Build the assets reps actually use: pitch decks, one-pagers, battlecards, talk tracks, demo scripts
Enable the sales team on the assets, tools, and messaging you create for them
Sit close to the field, learn what wins in real deals, and sharpen the assets
4. 📣 Fuel marketing campaigns
Give marketing the content that makes campaigns convert.
Produce the content that powers demand generation and field marketing
Shape the product angle for campaigns, webinars, and events
Partner with content and brand to keep the quality bar high
5. 🎤 Be a voice for the product
Act as a thought leader for what we build.
Represent our products externally: webinars, events, customer conversations
Build points of view that position Sweep as the expert, not just a vendor
Feed the market back into product and marketing so we keep getting sharper
What success looks like in year one
Sales has messaging and assets they actually use, and can tell you why they win
Every major launch ships with a clear plan and the assets to back it
Our product story is consistent from the first ad to the signed contract
You are the go-to person for "how do we talk about this?"
Glad you asked. This is who we’re looking for:
Qualifications 🏆
5+ in product marketing, solutions marketing, or a closely related B2B SaaS marketing role
A track record of building sales enablement that teams actually use
Experience owning product launches from positioning through to rollout
Proven ability to turn product capabilities into clear customer value
Real AI fluency: you use AI tools daily in your own work, and you can articulate the customer value of AI-based products
Excellent writing. You make complex products simple without dumbing them down
Qualities 🧠
You start from the customer, not the feature list
You are a builder. You would rather ship a useful asset than write the perfect brief
You prioritize by impact. You would rather move the one thing that matters than stay busy with ten that don't
You are genuinely AI-fluent. Using AI to work faster and sharper is second nature
You work well at the seam between product, marketing, and sales, and you can influence without owning
You have opinions and can defend them, but you hold them loosely when the evidence changes
You move fast and bring others with you
A plus
Experience in sustainability, ESG, or climate tech
Familiarity with selling to enterprise buyers and to compliance-driven buyers
Fluency in one or more European languages beyond English: German, French, Spanish, or others
Copy that. And what’s in it for me?
You will be joining an exciting young business that has the humble ambition to change the world. With a proven track record in starting companies, we’re planning to hit the ground running and have an impact fast. Joining this journey right at the beginning allows you to really help shape our path.
Our hybrid work model, with hiring focussed around our head offices in Paris, London and Montpellier, allows us to balance our personal and professional lives while staying connected and engaged with colleagues and clients.
We’re big believers in creating successful businesses that are good for everyone, including society and the planet. That’s why we have a B Corporation status.
We think this will be the ride of our lives. And maybe yours, too.
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