About us
We are champions of rail, inspired to build a greener, more sustainable future of travel. Trainline enables millions of travellers to find and book the best value tickets across carriers, fares, and journey options through our highly rated mobile app, website, and B2B partner channels.
Great journeys start with Trainline 🚄
Now Europe’s number 1 downloaded rail app, with over 135 million monthly visits and £6.3 billion in annual ticket sales, we collaborate with 270+ rail and coach companies in over 40 countries. We want to create a world where travel is as simple, seamless, eco-friendly and affordable as it should be.
Today, we're a FTSE 250 company driven by our incredible team of over 1,000 Trainliners from 50+ nationalities, based across London, Paris, Barcelona, Milan, Edinburgh and Madrid. With our focus on growth in the UK and Europe, now is the perfect time to join us on this high-speed journey.
Introducing the Trainline Customer Growth Team 👋
Customer Growth sits at the heart of Trainline’s future growth strategy, helping us grow our active customer base, increase customer lifetime value and build durable, scalable revenue streams. The team works across the full customer lifecycle, from acquisition and onboarding through to engagement, retention and reactivation, with a focus on creating customer propositions that are valuable, commercially sustainable and easy to understand.
In this role, you will play a key role in defining and delivering the 1-2 year strategy for Paid Propositions including Subscription, with a particular focus on new customer retention initiatives. You will own the end-to-end strategy for this proposition area, including proposition design, pricing, packaging, tiers, bundling and lifecycle optimisation, working closely with Product, Engineering, Design, Data Science, Analytics, Commercial and Marketing to turn strategic opportunities into pilots, experiments and scalable customer experiences.
Please Note: We are open to considering Senior & Principal Level Product Managers.
In this role as the Senior/Principal Product Manager (18-month FTC), you will...🚄
Define and lead the 1-2 year strategy for Paid Propositions including Subscription, ensuring it is aligned to Trainline’s company strategy, customer priorities and commercial goals.
Own the end-to-end strategy for new paid customer propositions, including proposition design, pricing, packaging, tiers, bundling and lifecycle optimisation.
Lead a cross-functional squad across engineering, design, data science and analytics, creating clarity, momentum and focus in a strategic and evolving product area.
Shape, launch and learn from pilots and experiments, defining clear hypotheses, success measures and next steps so early insight can inform future product direction.
Use customer insight, behavioural data, segmentation and commercial analysis to understand customer needs and prioritise the most promising growth opportunities.
Explore new commercial scenarios and customer propositions, helping the business understand how different experiences could support sustainable and scalable growth.
Bring structure to ambiguous strategic questions, turning broad opportunities into clear product choices, roadmaps and actionable plans.
Communicate progress, trade-offs and recommendations clearly with senior stakeholders, building alignment and supporting confident decision-making across teams.
We'd love to hear from you if you have...🔍
Experience leading B2C digital product areas focused on customer growth, retention, repeat purchase, recurring value, paid customer propositions, subscription or similar commercial models.
Strong experience shaping customer propositions end to end, ideally including proposition design, pricing, packaging, tiers, bundling or lifecycle optimisation.
Strong product craft, with the ability to move from strategy and discovery through to delivery, testing, iteration and measurable customer outcomes.
Experience leading cross-functional squads, partnering effectively with engineering, design, data science, analytics and commercial stakeholders.
A data-informed approach to product decision-making, including confidence using customer insight, segmentation, experimentation and commercial analysis to prioritise opportunities.
Strong commercial awareness, with an understanding of customer lifetime value, revenue quality, pricing levers and sustainable growth dynamics.
The ability to operate in ambiguity, bringing structure to complex problems and making pragmatic decisions where there may not be a perfect answer.
Ideally, experience in travel, marketplaces, e-commerce, consumer technology or another high-frequency consumer environment where customer engagement is central to growth.
More information:
Enjoy fantastic perks like private healthcare & dental insurance, a generous work from abroad policy, 2-for-1 share purchase plans, an EV Scheme to further reduce carbon emissions, extra festive time off, and excellent family-friendly benefits.
We prioritise career growth with clear career paths, transparent pay bands, personal learning budgets, and regular learning days. Jump on board and supercharge your career from day one!
We're operating a hybrid model and ask that Trainliners work from the office a minimum of 60% of their time over a 12-week period. We also have a 28-day Work from Abroad policy.
Our values represent the things that matter most to us and what we live and breathe everyday, in everything we do:
💭 Think Big - We're building the future of rail
✔️ Own It - We focus on every customer, partner and journey
🤝 Travel Together - We're one team
♻️ Do Good - We make a positive impact
We know that having a diverse team makes us better and helps us succeed. And we mean all forms of diversity - gender, ethnicity, sexuality, disability, nationality and diversity of thought. That's why we're committed to creating inclusive places to work, where everyone belongs and differences are valued and celebrated.
Interested in finding out more about what it's like to work at Trainline? Why not check us out on LinkedIn, Instagram and Glassdoor!
Trainline London, England Office
3rd Floor, 120 Holborn, London, United Kingdom, EC1N 2TD
