GTM Strategy and Ops Associate

The GTM Strategy & Operations team partners with Sales & Marketing leaders to drive Carta’s revenue strategy and best-in-class execution. This role is a critical hire for the AMEA (APAC, Middle East, and Africa) team, supporting a region to scale across private markets ecosystem.

You will be the operational backbone for our AMEA GTM leaders, working closely with an expanding team of Sales and Marketing partners. You will also serve as the primary strategic bridge between regional requirements and our Global RevOps teams to build a world-class international operating model.

As a GTM Strategy & Ops Associate, you will own the operational roadmap for the AMEA region, using process, systems, and data as levers to accelerate productivity. You will solve complex problems as we move into different asset classes and complex sales motions.

• Strategic Territory & Execution: Own AMEA territory planning, account segmentation, and Book of Business assignments to ensure equitable coverage and maximum sales velocity.
• Data & Analytics Foundation: Own business requirements for regional reporting. Create and maintain BI dashboards that proactively identify risks and opportunities in the AMEA pipeline and customer retention.
• Process Architect: Design and implement "Lead-to-Cash" workflows for new asset classes and complex GTM motions (e.g., ERP integrations). Conduct User Acceptance Testing (UAT) for tool releases and system improvements.
• Global Bridge: Collaborate with US RevOps, Systems and Data teams to ensure the AMEA roadmap is codified within global data architecture. Localize global policies while ensuring regional nuances (multi-currency, local regulations) are supported.
• Tech Stack Management: Manage and optimize regional tools (SFDC, LeanData, Outreach, Chorus, Marketo etc.) to drive automation and ensure data hygiene.
• Strategic Advisory: Serve as a trusted advisor to AMEA GTM leadership, providing data-driven insights for QBRs, board materials, and executive analyses.

The ideal candidate is a proactive, mid-level operator who thrives in high-growth, ambiguous environments and is comfortable balancing high-level strategy with "hands-on" systems execution.

• Experience: 5+ years of experience in GTM Operations, Sales Strategy, or Revenue Operations, preferably within an Enterprise SaaS environment. Experience in Venture Capital, Private Equity or related Private Capital Markets is encouraged.
• Analytical Power: Highly proficient in SQL and BI tools (Metabase). You know how to translate complex data into meaningful insights for executive leadership.
• Systems Expert: Advanced proficiency in Salesforce (SFDC). Familiarity with the GTM tech stack (e.g., LeanData, Outreach, Marketo, SQL, GSuite).
• Owner Mentality: You take pride in building from the ground up. You are a self-starter who can operate independently while influencing cross-functional stakeholders at all levels.
• Global Perspective: Experience or interest in international markets; ability to navigate and communicate effectively across time zones and diverse regional requirements.
• Structured Thinker: Exceptional ability to frame business questions with data and implement actionable process improvements.