Jobs at The LEGO Group

Manages global localization and language optimization of shopper-facing e-commerce product content. Oversees translation vendors, budgets, delivery timelines, quality, SEO, and keyword optimization across markets and languages. Coordinates global, regional, and local teams to prepare product detail page content for launches, improve onsite visibility and conversion, and implement scalable translation technology, automation, and AI-enabled localization processes.

Leads the LEGO Group’s global demand planning capability across regions, channels, and planning horizons. Owns the demand planning vision, operating model, governance, standards, performance measures, and transformation roadmap. Aligns Commercial, Operations, Supply Chain, Finance, Technology, and regional stakeholders around planning outcomes. Builds organizational capability, strengthens forecasting performance, establishes global consistency, and leads adoption of technology-enabled planning practices.

Own Amazon Western Europe demand and sales forecasting across nine markets. Lead monthly sales and operations planning, incorporate retail, marketing, launch, and market insights, identify risks and opportunities, and align forecasts with Amazon and internal stakeholders. Improve planning tools and processes, provide item-level forecasts, and support key account management with data-backed recommendations.

Lead strategic workforce planning and headcount forecasting, improve and automate planning processes, deliver insights via Power BI and Excel, partner with HR/Finance/business leaders, drive governance and continuous improvement, and serve as trusted advisor on workforce analytics.

Drive LEGO Insiders membership expansion across LEGO Certified Stores, LEGOLAND Parks, and partner-operated channels. The role develops acquisition and activation opportunities, evaluates commercial performance and ROI, builds growth proposals, and leads cross-functional initiatives across markets, partners, and stakeholder groups.

Own the vision, strategy, roadmap, discovery, development, launch, and post-launch iteration of technology-enabled connected play products. Champion users through research, insights, usability studies, analytics, and market analysis while partnering with firmware, connectivity, mobile, cloud, and experience teams. Communicate product direction, prioritize outcomes, manage stakeholders, evaluate business impact, and deliver engaging consumer products using agile and lean principles.

The role involves delivering strategic people insights through analytics, monitoring workforce trends, and collaborating with stakeholders to support HR decisions.

Lead the connected-product mobile app roadmap from discovery through launch and iteration. Champion users by translating research and analytics into product opportunities, run A/B tests, define success metrics/OKRs, write user stories, partner with design/engineering/TPM, manage stakeholders, triage bugs/technical debt, and ensure high-quality firmware-updating app experiences that drive retention and engagement.