Top Marketing Jobs in London

Lead paid-channel creative strategy across Meta, TikTok, YouTube, Display, Audio, and influencer marketing. Use performance data and consumer insights to develop creative direction, briefs, and concepts that improve acquisition efficiency. Guide creative teams and agency partners, elevate campaign quality, collaborate with media and regional stakeholders globally, and manage two Creative Strategists.

Develop and lead social creative strategies for always-on content, campaigns, reactive moments, and product launches. Translate audience research, social listening, cultural trends, and platform insights into original social-first concepts for TikTok, Instagram, and YouTube Shorts. Collaborate with channel, production, regional, brand, and campaign teams, use testing and performance insights to refine content, and provide creative feedback to raise team quality.

Manage and optimize paid social campaigns across Meta, TikTok, Reddit, and Snapchat for the UK, Australia, and New Zealand. Drive direct-response and brand growth, test new opportunities, analyze campaign data, lead incrementality testing, and collaborate with creative, analytics, and platform teams. The role also involves producing effective advertising creative, identifying data issues, validating assumptions, and applying platform innovations to improve sustainable performance.

Own Wise’s CRM strategy for referrals, pricing, and advocacy. Develop lifecycle communications, segmentation, incentives, cross-channel campaigns, A/B testing, localization, deliverability, and reporting across email, push, and in-app messaging. Collaborate with Product, Analytics, UX Research, Engineering, and Marketing teams to improve engagement, conversion, retention, and customer understanding of Wise’s value. Independently manage strategy and execution while ensuring database health, compliance, and measurable commercial impact.

Own end-to-end production and optimization of programmatic SEO landing pages for a large multilingual website. Conduct keyword research, content production, technical SEO, CRO experiments, crawl management, roadmap prioritization, and performance measurement. Collaborate with developers, analysts, and designers to grow organic traffic, improve user experiences, and drive customer acquisition through data-driven SEO products.

Own global paid search strategy and customer acquisition across Google Ads, Microsoft Ads, and Apple Ads. Manage large-scale multilingual campaigns, optimize bidding and automation with AI, lead A/B testing and conversion rate optimization, maintain forecasting and reporting dashboards, and identify growth opportunities. Serve as a search marketing subject matter expert, empower teammates, and lead cross-functional initiatives with SEO, Product, Analytics, and Paid Marketing teams.

Lead external-facing product marketing for Wise Platform: define messaging architecture, build GTM frameworks and launch playbooks, author flagship content, drive multi-channel campaigns and analyst/customer proof points, and provide editorial leadership to the Content Marketing Manager to generate pipeline and category positioning.

Own consumer logged-out and discovery surfaces, define global positioning and messaging hierarchy for send/receive/spend, lead localisation and research, drive GTM launches and awareness/conversion campaigns, and build metrics linking positioning to acquisition and onboarding.