VM Manager

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.

Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.

Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the bran­d is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.

About the role

In this role, you will lead our Specialty Accounts across the UK and Australia, overseeing NPD launches, campaign updates, and promotional activations. Working closely with our UK Commercial, Marketing, and Store Design teams, as well as our Global VM team, you will bring Charlotte Tilbury’s creative vision to life across all touch points.

You will deliver best‑in‑class brand execution, managing projects through all phases and coordinating with internal and external partners regionally. With a strong operational background and design skills, you will support NPD launches, always‑on activity, and permanent new distribution rollouts.As a VM Manager you will

• Manage the conception and implementation of the Charlotte Tilbury Specialty Strategy across the UK and Australia
• Own new launches and in‑store execution, ensuring maximum impact and contributing to year‑on‑year growth
• Analyse underperforming categories and define visual strategies to elevate performance
• Enhance the in‑store customer journey through compelling, innovative visual merchandising
• Build and nurture strong relationships with internal teams, regional managers, key retailers, and suppliers
• Manage multiple projects simultaneously, delivering all work on time and within budget

• Lead supplier relationships and oversee complex projects from scoping through to implementation and deployment
• Apply a strong creative eye to select, adapt, and resize assets for multiple formats and executions
• Produce accurate and timely artwork updates, including gondola revisions and presentation materials
• Oversee UK/AUS master databases, forecasts, calendars, planograms, and file libraries
• Maintain technical knowledge of print and production processes, ensuring solutions meet budget, sustainability, and lead‑time requirements
• Conduct regular store visits to assess execution and identify opportunities
• Monitor competitor activity to inform strategy and maintain category leadership
• Develop a deep understanding of retailer consumers and generate insights that inspire innovation within the beauty industry
• Manage budgets effectively to support best‑in‑class brand execution

Who you will work with

Reports to the Senior VM Manager

About you

• Proficient in Adobe Creative Suite, Microsoft Office, and Excel; 3D software skills are a plus
• Strong collaborator who contributes ideas, while also being self‑motivated and confident working independently
• Positive, flexible, and highly organised, thriving in a fast‑paced environment with shifting priorities and tight deadlines
• Exceptional attention to detail and project management skills, able to manage multiple short‑ and long‑lead projects simultaneously

• Experience working with vendors, with solid understanding of fabrication and production processes
• Ability to take projects from concept through to production in a fast‑moving environment
• Skilled at interpreting business needs and developing creative, commercially viable solutions
• Able to set and manage clear expectations with stakeholders, including lead times and deliverables
• Strong curiosity and drive to explore new materials, technologies, and design approaches to elevate projects
• Creative thinker capable of generating fresh ideas and concepts aligned with the Charlotte Tilbury brand
• Uses innovation and creative disruption to challenge briefs and push boundaries in the market
• Strong presentation skills, able to communicate concepts clearly and confidently to the business
• Consistently produces accurate, high‑quality work with a strong eye for detail
• Confident contributing ideas that elevate the brand and enhance customer experience

• Able to balance creativity with operational practicality and budget objectives, ensuring exceptional design within financial parameters
• Proven ability to deliver multiple projects under tight deadlines
• Strong portfolio demonstrating outstanding creative work
• Passion for cosmetics, retail, and product design
• Deep appreciation for aesthetic quality, detail, colour, materials, and brand identity
• Excellent communication and interpersonal skills, able to build strong relationships across teams and levels
• Creative mindset paired with commercial awareness, accuracy, and executional excellence
• Experience managing budgets,ensuring projects are delivered efficiently, cost‑effectively, and in line with financial targets

Charlotte Tilbury is a fast-paced and dynamic environment where nimble mindsets, striving to deliver the best and wanting to be part of a global #dreaamteam are key. Even though we have requirements, our experience and background are just a guide, we still love to welcome applicants with more or less experience stated, provided necessary skills can be demonstrated.

Why join us?

• Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
• We’re a hybrid model with flexibility, allowing you to work how best suits you
• 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
• Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
• Financial security and planning with our pension and life assurance for all
• Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
• Bring your fury friend to work with you on our allocated dog friendly days and spaces
• And not to forget our generous product discount and gifting!

At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.

If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!