Leads techno-commercial strategy for RAN engagements across EMEA. Translates radio technology into ROI and TCO value propositions, develops pricing and commercial models, supports negotiations, optimizes offer scope, and partners with sales, pricing, contract management, presales, and domain teams. The role drives proactive customer engagement, win rates, margin protection, reusable commercial assets, and profitable growth across complex telecom and ICT deals.
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About this opportunity
Turn cutting - edge radio technology into strong commercial outcomes.
In EMEA's most competitive telecom markets, brilliant engineering thrives when paired with strong commercial execution. As Techno Commercial Manager RAN for EMEA, you will combine technical knowledge with business acumen to shape offers' strategy, guide commercial decisions and enable profitable growth across RAN engagements. Reporting to the EMEA Head of Tactical Techno Commercial Management, you will be a trusted advisor to EMEA's sales organization - accelerating deal cycles, protecting value, increasing win rates and driving responsible growth. You will connect RAN with Core, Cloud, Transport and Services to strengthen the end-to-end value story.
What you will do
The skills you bring
Why join Ericsson?At Ericsson, you'll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of what's possible. To build solutions never seen before to some of the world's toughest problems. You'll be challenged, but you won't be alone. You'll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next.
What happens once you apply? Click Here to find all you need to know about what our typical hiring process looks like.Encouraging a diverse and inclusive organization is core to our values at Ericsson, that's why we champion it in everything we do. We truly believe that by collaborating with people with different experiences we drive innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity Employer. learn more.
Primary country and city: United Kingdom (GB) || Reading
Req ID: 788758
About this opportunity
Turn cutting - edge radio technology into strong commercial outcomes.
In EMEA's most competitive telecom markets, brilliant engineering thrives when paired with strong commercial execution. As Techno Commercial Manager RAN for EMEA, you will combine technical knowledge with business acumen to shape offers' strategy, guide commercial decisions and enable profitable growth across RAN engagements. Reporting to the EMEA Head of Tactical Techno Commercial Management, you will be a trusted advisor to EMEA's sales organization - accelerating deal cycles, protecting value, increasing win rates and driving responsible growth. You will connect RAN with Core, Cloud, Transport and Services to strengthen the end-to-end value story.
What you will do
- Lead RAN techno-commercial strategy and tactics support for EMEA-prioritised engagements including benchmarking, new product/commercial model introductions and complex non-delegated cases.
- Translate RAN technology advancements into compelling ROI/TCO value narratives with relevant commercial structures and risk-mitigation options.
- Drive proactive value creation: contribute to Strategy-to-Win (S2W) and country strategies ahead of RFQs, shifting stakeholders to proactive mode and positively influencing customer engagement.
- Facilitate data-driven, value-based and market-relevant pricing through benchmarks, discount guardrails and margin-smart incentive frameworks jointly with Pricing, Contract Management and Sales.
- Optimise offer scope with domain teams to maximise customer ROI and probability of success.
- Shape negotiation strategy with Commercial Management and Technical Presales; represent techno-commercial logic credibly with customer CTO/CPO/CFO teams, supporting selected direct customer negotiations.
- Industrialise reusable assets and share best practices: value argumentations, commercial tactics, barebone scoping examples, commercial models and T&Cs frameworks.
- Drive pricing excellence activities to support calibration of prices in various markets; analyse and influence commercial set targets.
The skills you bring
- Bachelor's or Master's in Engineering, Business or related field; MBA preferred.
- Proven experience in commercial, solution or techno-commercial roles within the RAN domain, with hands-on structuring and negotiation of complex telecom/ICT deals.
- Strong RAN technology knowledge (2G-5G, Massive MIMO, SW licensing, Cloud RAN, Open RAN) and exposure to Core, Cloud, Transport and OSS/BSS.
- Mastery of commercial modelling, TCO/ROI analysis and value-based pricing.
- Excellent stakeholder management - credible with Domain/Commercial Management and CTO/CPO/CFO level; clear communicator in English (local EMEA countries languages a plus).
- Challenger mindset: fact-based problem solver who thrives under pressure within complex stakeholder dynamics.
- Financial fluency and negotiation expertise including contract levers.
- Experience in EMEA telecom markets preferred.
Why join Ericsson?At Ericsson, you'll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of what's possible. To build solutions never seen before to some of the world's toughest problems. You'll be challenged, but you won't be alone. You'll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next.
What happens once you apply? Click Here to find all you need to know about what our typical hiring process looks like.Encouraging a diverse and inclusive organization is core to our values at Ericsson, that's why we champion it in everything we do. We truly believe that by collaborating with people with different experiences we drive innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity Employer. learn more.
Primary country and city: United Kingdom (GB) || Reading
Req ID: 788758
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