Sports Partnerships Strategist

Job Description

THE AGENCY

The six-time recipient of the award for “Best in Talent Representation and Management,” presented by the Sports Business Journal, CAA Sports represents more than 3,000 of the world's best athletes in such sports as baseball, football, hockey, basketball, and soccer, in addition to coaches, on-air broadcasters, and sports personalities.  Beyond traditional athlete representation, CAA Sports provides unique opportunities for clients off the field, in areas including entertainment, licensing, endorsements, speaking, philanthropy, publishing, and video games. CAA Sports also works in the areas of media rights, property sales and sponsorships, brand consulting, venue development and strategic advisory, and executive search, and received the award for “Best in Corporate Consulting” at the 2018 Sports Business Awards, and “Best in Property Consulting, Sales, and Client Service” in 2014, 2016, 2019, 2022, 2024, and 2025. 

CAA Sports is a division of leading entertainment and sports agency Creative Artists Agency (CAA). Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, media finance, consumer investing, fashion, brand management and consumer product licensing, executive search, and philanthropy.  Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world.  For more information about CAA Sports, visit www.caa.com.

OVERVIEW
CAA Sports is looking for a talented marketer to join the Property Solutions team. Property Solutions supports the global CAA Sports Property & Endorsements Sales Group as their in- house, partnership strategy and sales enablement team. From naming rights deals to first-of-its-kind collaborations, you will be an integral member of a group that creates solutions to achieve an advertiser’s objectives in sports marketing working with clients such as Chelsea Football Club, Formula 1, Oracle Red Bull Racing, Visa Cash App Racing Bulls, UEFA Euros, LIV Golf, Riot Games, The As, and many more.

You will also help us develop deeper category knowledge, fan intelligence and property expertise so we can more quickly scale the team’s capabilities. 

Based in London and reporting to the Co-Heads of Property Solutions you will join a growing team and focus on the following areas:
 

Category Expertise:

• Develop intelligence around top spending industries (e.g., Technology, Auto, CPG, AI, Financial Services).
• Conduct custom research on targeted brands, their industries and the audiences they value.
• Study emerging industry trends and activation best practices to inform custom solutions.
• Package learnings into educational materials that can be shared with CAA’s sellers and clients.

Go-to-Market Preparation:

• Build and maintain deep relationships with our sports property clients, to surface their most exciting, sponsorable assets, audience insights, history, and heritage as well as their success stories.  You will transform these learnings into high impact sales enablement tools to position and differentiate the rightsholder’s opportunity in the marketplace.
• Supporting Co-Heads and Executives on client-specific go-to-market prep including narrative building, proposal development, and other ad hoc sales operations tasks.

Brand Strategy:

• Internalise a brand’s brief and recommend, actionable custom solutions.
• Collaborate with design partners to bring your ideas to life in pitch materials.

Sales Prospecting Strategy:

• Mine industry trades, business publications, analyst reports to surface emerging trends for viable categories ripe for partnerships for key rightsholder clients.

Capability Building:

• Surface the agency’s best case studies addressing common brand objectives and create a searchable library.
• Identify any new third-party intelligence resources that could add value to the team.

QUALIFICATIONS/REQUIREMENTS

• Previous experience in a consultative, sports marketing role or partnership activations a plus
• Demonstrated experience building new marketing platforms and sales enablement tools
• Ability to leverage research and insights to rationalise partnership recommendations
• Possess exceptional communication skills, verbal and written
• Naturally curious and resourceful person 
• Plan and carry out responsibilities with minimal direction
• Strong attention to detail and highly organised
• Ability to work under pressure, meet deadlines and juggle multiple tasks simultaneously
• Track record of successfully working within a team
• Passion for sports, entertainment, and contemporary culture a plus

Please ensure you provide complete and legible information in your application. An incomplete application may affect your consideration for employment.

Creative Artists Agency (“CAA”) is committed to promoting equal opportunities in employment and creating a workplace culture in which diversity and inclusion is valued and everyone is treated with dignity and respect. As part of our zero-tolerance approach to discrimination in any form, you and any job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation, or any other legally recognised protected basis under UK law.

Please inform CAA’s Recruitment Department if you need any assistance completing any forms or to otherwise participate in the application process.

CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.