Ogilvy Logo

Ogilvy

Social Strategy Director

Posted 2 Days Ago
Be an Early Applicant
London, Greater London, England
Senior level
London, Greater London, England
Senior level
The Social Strategy Director will lead the development of strategic plans focused on the beauty and wellness sector, collaborating with clients to understand their needs and creating impactful culturally-driven campaigns. The role includes conducting research on trends, fostering internal collaborations, and being a thought leader in social and influencer marketing.
The summary above was generated by AI

About Ogilvy  

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

Department:  One Unilever 

Location: London

Contact type:  12 months FTC

Full Time/Part time:  Full Time

Reporting into:  Chief Strategy Officer, OUL


About Ogilvy:  

Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Molson Coors (owner of Madrí beer), Valeo Foods UK (owner of Kettle Chips and Rowse Honey), Argos, Mondelēz International, Unilever, TK Maxx and Pernod Ricard.  

In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally, and hosts the world’s biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year. 


The Role: 

As a Global Social Strategy Director focused on the dynamic and social-forward beauty and wellness sector at Ogilvy, you will play a pivotal role in leading the development of strategic plans tailored to meet the client's distinct objectives and needs. You'll stay at the forefront of the latest beauty and wellbeing trends, cultural insights, and best practices in the realm of creative strategy development while advocating for diversity of thought and championing inclusive approaches. Collaborating closely with clients, you'll gain a deep understanding of their global business, target audiences, and brand values, translating this knowledge into compelling culturally-driven campaigns that resonate with their customers and drive tangible outcomes.

You'll actively contribute to social and cultural insight mining to shape the agency's creative output. Your recommendations and inventive solutions will pave the way for clients to amplify trends and topics effectively.

  

Key Responsibilities/The Do’s: 

  • Lead the development of bespoke strategic plans that align with clients' unique goals, incorporating the latest trends and best practices.
  • Work in a social-first culture-forward way to build big campaign ideas.
  • Collaborate closely with clients to grasp their business, target audience, and brand ethos, and formulate campaigns that resonate and yield results.
  • Conduct in-depth research and analysis, using social tools, to pinpoint emerging trends, influencers, and topics that can enhance compelling content and campaigns.
  • Partner with internal teams—creative, account, and media—to ensure campaign integration aligns with overall brand strategy.
  • Emerge as a thought leader both within the agency and the industry at large, sharing insights, trends, and best practices with teams and clients.
  • Stay updated on the latest trends, technologies, and tools in influence and social marketing, applying this knowledge to enhance campaign performance.
  • Develop influential and innovative social strategies for high-profile clients, deeply rooted in culture and deserving of attention.
  • Collaborate with planners, creatives, and creators to collaboratively address challenges and deliver exceptional work.
  • Recognise opportunities for clients to harness and amplify trends and topics.
  • Enhance the agency's creative output through insightful recommendations and inventive problem-solving.


Requirements/Experience We Value: 

  • Good experience in social and influencer marketing, with a focus on formulating and executing strategic campaigns for notable consumer brands.
  • Proficiency in working within a creative agency or similar setting, with a strong grasp of the creative process and effective collaboration with creative teams.
  • Proven track record of driving successful campaigns that deliver tangible business outcomes for clients.
  • Familiarity with the global beauty and wellbeing industry and experience working on female power brands.
  • Exceptional strategic thinking and planning abilities, crafting tailored plans that cater to individual client needs and objectives.
  • Experience in social-first strategic planning, leading to big 360 campaigns that drive conversion through culture.
  • Strong project management capabilities, managing multiple global campaigns and priorities concurrently.
  • Excellent interpersonal skills, fostering strong relationships with clients and internal teams.
  • Highly skilled in creative thinking and innovative problem-solving.
  • Understanding of paid media integration within influence and social campaigns.
  • Strong presentation skills, effectively conveying intricate ideas and strategies to clients and internal teams.


How we help you Thrive: 

  •  25 days annual leave + 1 Volunteer Day  
  • Bupa Healthcare 
  • Enhanced Maternity, Adoption and Shared Parental Leave 
  • We have a Flexible Working Model with core working hours: 10am – 4pm 
  • A 1.5:1 Matching Pension Structure 
  • Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year  
  • Season Ticket Loan and Cycle to Work Scheme 
  • Life Assurance 


At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose. This means hiring and nurturing talent across all races, ethnicities, religions, abilities, sexual orientation, and gender identities – and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.

Equal Opportunity Employer. Ogilvy considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants from the United States can learn more about their rights by viewing the federal "Know Your Rights" and Pay Transparency posters by clicking here.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

Top Skills

Influencer Marketing
Social Marketing

Similar Jobs

2 Days Ago
London, Greater London, England, GBR
Senior level
Senior level
Other
The Social Strategy Director will lead the development and implementation of social media strategies for global consumer clients, focusing on campaign management, client relationships, and innovative content creation. The role requires expertise in leveraging social media platforms to drive brand engagement and measurable results.
14 Hours Ago
Hybrid
Uxbridge, Greater London, England, GBR
Senior level
Senior level
Healthtech • Security • Software • Cybersecurity
The Revenue Marketing Manager will drive marketing programs to support sales in France and Southern Europe, manage budgets, evaluate campaign results, and collaborate with internal teams and partners. Responsibilities include developing strategies for leads, managing marketing initiatives across channels, and organizing events, necessitating strong communication and analytical skills.
Top Skills: Google AnalyticsMarketoSalesforce
16 Hours Ago
Hybrid
London, Greater London, England, GBR
Senior level
Senior level
Financial Services
In this role, you will lead marketing campaigns and projects within the UK Funds Marketing Team, focusing on enhancing client experiences and optimizing marketing strategies. Responsibilities include executing multi-channel marketing activities, analyzing data for insights, and collaborating with stakeholders.

What you need to know about the London Tech Scene

London isn't just a hub for established businesses; it's also a nursery for innovation. Boasting one of the most recognized fintech ecosystems in Europe, attracting billions in investments each year, London's success has made it a go-to destination for startups looking to make their mark. Top U.K. companies like Hoptin, Moneybox and Marshmallow have already made the city their base — yet fintech is just the beginning. From healthtech to renewable energy to cybersecurity and beyond, the city's startups are breaking new ground across a range of industries.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account