Social Media Leader - UK

Company:Marsh

Description:

We are seeking a talented individual to join the Marsh social media Center of Excellence as the UK Region Social Media leader. This role will be based in London. This is a hybrid role that has a requirement of working at least three days a week in the office.

The Social Media Center of Excellence is an enterprise wide function working across all businesses of Marsh.  This is a strategic leadership role where you will use your expertise in social media to translate strategy into measurable business outcomes.  This is a unique opportunity to partner with senior leaders across multiple UK business teams to set the strategic direction for social media across the region.

We will count on you to:

• Own and architect the regional social media strategy and the end-to-end social program framework that translates regional business priorities into multi-year, audience-centric initiatives
• Provide strategic oversight of how we activate priorities across varied social media platforms including LinkedIn, X, Facebook and YouTube.
• Lead the development of social media capability across the region by designing and delivering enablement programs, onboarding COE playbooks into the region and strategic decision frameworks for marketing teams.
• Provide ongoing strategic counsel, lead capability-building workshops and performance reviews, and establish clear governance and escalation pathways to confidently integrate social media into broader marketing strategies.
• Serve as a senior advocate for social media with UK based global leaders, regional business and marketing leadership by presenting strategic business cases, opportunity assessments and governance requirements.
• Play a key role in Marsh around-the-sun brand reputation management and crisis management process on social media.
• Introduce and establish the regional measurement and performance management framework for social media aligned to enterprise framework.

What you need to have: 

• Proven in-depth experience and practical knowledge of primary B2b social media platforms, especially LinkedIn, Facebook and X.
• Strong knowledge and hands on experience working with social media publishing platforms and analysis tools
• Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.
• Monitor and manage reputation risk in social media and be proactive in mitigating impact
• In-depth knowledge of social media platforms and an understanding of how to apply them in a manner that is fitting to business goals
• Proven ability to work both in a team setting, as well as independently drive programs
• Strong time management and organizational skills, and very high attention to detail
• You are a problem-solver, critical thinker, and creative, who is well versed in managing multiple projects in a fast-paced environment.

What makes you stand out?

• Experience of working in a large, matrix organisation
• Previous experience of working with paid social media campaigns
• Previous experience from professional or financial services

Why join our team:

• We help you be your best through professional development opportunities, interesting work and supportive leaders.
• We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have impact for colleagues, clients and communities.
• Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well-being.

Marsh (NYSE: MRSH) is a global leader in risk, reinsurance and capital, people and investments, and management consulting, advising clients in 130 countries. With annual revenue of over $27 billion and more than 95,000 colleagues, Marsh helps build the confidence to thrive through the power of perspective. For more information, visit corporate.marsh.com, or follow us on LinkedIn and X.

Marsh is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age background, civil partnership status, disability, ethnic origin, family duties, gender orientation or expression, gender reassignment, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law. We are an equal opportunities employer. We are committed to providing reasonable adjustments in accordance with applicable law to any candidate with a disability to allow them to fully participate in the recruitment process. If you have a disability that may require reasonable adjustments, please contact us at [email protected].

Marsh is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one “anchor day” per week on which their full team will be together in person.