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About Us
Diligent is the global leader in modern governance, providing SaaS solutions across governance, risk, compliance, audit and ESG. Empowering more than 1 million users and 700,000 board members and leaders with a holistic view of their organization’s GRC practices so they can make better decisions, faster. No matter the challenge.
At Diligent, you are an agent of positive change. You are joining a team of passionate, smart, creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place. Be a part of a global community on a mission to make a real impact.
Learn more at diligent.com.
Position Overview:
The Senior Product Marketing Manager position is responsible for leading and owning our end to end go to market strategy, within a diverse global team. The Senior Product Marketing Manager position is responsible for leading and owning our end-to-end go-to-market strategy within a diverse global team.The Senior Product Marketing Manager shapes our portfolio strategy, emphasizes our digital influence and brings a voice to the customers of our organisation by influencing marketing campaigns across a variety of channels both internally and externally. This role focuses on Diligent's Compliance & Ethics solutions, shaping global strategy, positioning, and messaging to highlight the value of these offerings in the GRC marketplace.
Key Responsibilities
- Create, implement and drive product marketing strategy for Diligent’s suite of product and service offerings, with a focus on Compliance & Ethics solutions.
- Collaborate on product and feature launches by developing go-to-market strategies, messaging, and enablement plans.
- Partner with product management to establish and manage user committees and steering committees.
- Track and communicate competitive information, including competitor market moves, creating battle cards, and developing competitive positioning and messaging to influence campaigns and sales enablement.
- Work closely with product and tech teams to create the vision for all products and influence the product roadmap.
- Partner with regional sales managers to position products effectively during the sales process and identify opportunities to introduce sales enablement tools.
- Champion the end user in product reviews and UX discussions, providing product marketing guidance and ensuring customer needs inform product decisions.
- Create comprehensive toolkits for marketing, sales, and customer success teams for all product releases and launches, including messaging, positioning, and target segments by user persona.
- Translate sales feedback into actionable product requirements and translate product team materials into actionable communications for commercial teams.
- Lead enablement sessions and energize the commercial team to sell core and emerging Compliance & Ethics solutions.
- Develop and maintain an acute understanding of market dynamics, competitive landscapes, and trends within the Compliance & Ethics domain.
- Create and implement content and strategies to educate internal and external audiences about Diligent’s offerings.
Required Experience/Skills
- 5+ years of B2B product marketing experience, preferably within compliance, ethics, and corporate integrity space.
- You will have a strong understanding of SaaS-based solutions and product marketing best practices and have a passion for technology.
- Proven ability to craft compelling messaging and positioning strategies that resonate with target audiences and drive adoption.
- Demonstrated success in managing product launches, including go-to-market strategies and enablement plans.
- Exceptional attention to detail and editorial skills to ensure high-quality deliverables.
- Acute understanding of market dynamics, competitive landscapes, and trends within the Compliance & Ethics domain.
- Strong focus on the ‘why’ behind strategic decisions to ensure initiatives align with organizational goals and market demands.
- Exceptional storytelling and positioning skills to influence both internal and external stakeholders.
- Ability to build and maintain relationships across teams, including product management, sales, and customer success, to execute on product marketing strategies effectively.
- Positive, energetic attitude with strong initiative and work ethic.
- A proven track record of writing performance-driven product marketing plans that translate into measurable adoption results.
- Strong project management skills to balance multiple priorities in a fast-paced, dynamic environment.
- This role is ideal for a dynamic, strategic marketer passionate about driving innovation and growth in the Compliance & Ethics space while delivering exceptional results through collaboration and creativity.
What Diligent Offers You
- Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
- We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few
- We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney.
- Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.
Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place.
Headquartered in New York, Diligent has offices in Washington D.C., Baltimore, London, Galway, Budapest, Vancouver, Bengaluru, Munich, and Sydney.
We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and Know Your Rights. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at [email protected].
To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.
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