Senior Product Manager - Subscription & Monetisation

Perlego is on a mission to make education accessible to everyone. Learners worldwide struggle to afford and access the books they need to succeed. Dubbed "The Spotify for Textbooks," Perlego gives learners unlimited access to our catalogue of 1.5 million ebooks from over 9,000 of the world's leading publishers. We partner with hundreds of universities, businesses, and training providers to put a library in every learner's pocket, and we are only getting started.

We work in a matrix structure and organise ourselves into cross-functional tribes working towards common goals, with each tribe focusing on a specific channel and including all the roles and skills needed to deliver on our objectives.

As a Senior Product Manager, you will join our D2C product team and take ownership of a strategically critical domain: the subscription experience. You will inherit an established squad with a live retention and reactivation roadmap. Your mandate is to evolve it, deepening how we keep and win back subscribers and shaping the plans and packaging that underpin the subscription, working alongside PMs owning Growth and Product Experience.

A product-minded, commercially literate Senior PM to own the heart of Perlego's direct-to-consumer subscription experience: retention, reactivation, and the subscription plans that sit beneath them. You'll own a clear set of metrics (cohort and period retention, reactivation rate, cancellation volume, and failed payments) and you'll be the product owner of how our subscription plans are designed and positioned.

These metrics feed the company-level outcomes Perlego measures (ARPU, Gross Margin, and CLTV), which are owned across leadership and RevOps. You won't own those numbers directly, but you'll work closely alongside RevOps and Finance. You don't need to be a finance specialist; you need to be a strong product manager who can hold their own with the numbers and turn them into shipped product.

You'll inherit an established squad with strong momentum in retention and re-subscription, and take it further, unlocking the next set of retention and expansion opportunities and evolving the subscription model. The squad is deliberately lean, two engineers, a tech lead, and a designer shared with another squad, with no dedicated analyst, so you'll stay close to the work and dig into the data yourself. This is a senior, high-autonomy, hands-on role with real impact on our consumer business.

In this role you will:

• Own the subscription-experience roadmap: define the vision, prioritise ruthlessly, and lead your squad from idea to launch across retention, reactivation, cancellation, billing, and the plans themselves.
• Drive retention and reactivation: build and ship strategies to keep subscribers, recover lapsed ones, and reduce involuntary churn, shipping experiments on a regular cadence.
• Own subscription plans and packaging as a product: design, test and refine how plans are structured and positioned to serve learners and grow revenue per subscriber, partnering with RevOps and Finance on the modelling.
• Oversee the payment service: own it at the product level, working with Finance and Engineering teams, and lead targeted improvements such as failed-payment recovery and payment-method mix, to protect subscription revenue.
• Live in the data: with no dedicated analyst in the squad, you'll dig into quantitative data yourself to size opportunities, monitor live experiments, and validate hypotheses, complemented by regular qualitative work with users.
• Report on the metrics that matter: track retention, reactivation, cancellation and payment health, report into the monthly leadership cadence, and share insight that builds a commercial mindset across the wider team.
• Partner across the tribe: align with other Product Managers and designers on the acquisition-to-retention relationship and work closely with RevOps and Finance so product and commercials are coherent end-to-end.
• Communicate clearly: turn plans and results into compelling narratives, create buy-in, and present confidently to senior leadership.

• A strong, hands-on Product Manager with real experience in a consumer (D2C) subscription business. You've owned product end-to-end, from discovery through experimentation to shipping, and you thrive in a lean squad where you're close to the work.
• Experienced in subscription mechanics. This is the one thing we can't compromise on. You understand how retention, reactivation, churn, billing cycles, and subscription plans actually work, and you've owned product in this space before. This is not a feature- or engagement-PM role.
• Genuinely quantitative. You're comfortable in the data without a dedicated analyst to lean on. You can interrogate retention and cohort data, read an experiment, and size an opportunity yourself. You're fluent enough in subscription metrics (retention, churn, ARPU, CLTV) to hold your own with RevOps and Finance; you just don't need to be the finance expert in the room.
• A confident experimenter. You move from hypothesis to evidence quickly, design sound tests, and make decisions from results.
• Grounded in user research and testing. You talk to users regularly and use research and testing to shape what you build, not just to validate it after the fact.
• Working at the intersection of business, technology, and user experience. You build empathy with learners, partner well with engineers and designers, and make smart scope trade-offs that maximise value.
• A trusted, collaborative partner. You operate as a peer to other PMs and to leadership, and you drive outcomes through cross-disciplinary teams.
• An effective decision-maker. You make hard trade-offs, communicate them clearly, and lead your squad with conviction in ambiguous, fast-moving contexts.
• An exceptional communicator. You translate complex product ideas into clear, compelling narratives for any audience.

• Experience with pricing and packaging, including pricing research methodologies
• Experience in payments or fintech-adjacent domains (payment failure rates, dunning, authorisation optimisation)
• Familiarity with Figma, Miro, Jira, Amplitude, or Stripe
• Experience working in higher education, publishing, or EdTech
• Comfortable working in a cross-functional, squad-based setup

✨ Compensation

The salary available for this role is £85,000

🏠 Flexible

We operate a flexible hybrid working environment, we like to see you in the office twice a week.

🧠 L&D Budget

We value continuous learning and you will have a personal L&D budget for online courses, subscriptions, or books not on Perlego.

🤓 Learning Time

All employees have dedicated Learning Time to focus on new skills, projects, or interests outside their day-to-day role, including Hackathons.

🌴 Work-Life Balance

22 days annual leave + 1 additional day per year of service

❄️ Office Reset

The days between Boxing Day and New Year off, additional to annual leave.

🛐 Flexi Bank Holidays

Flexibility to swap local bank holidays for religious or cultural days.

🗺 Work from overseas

Flexible short-period remote working overseas, as long as you remain a UK tax resident.

🏖 Sabbatical

1-month unpaid sabbatical after 3 years; 1-month paid sabbatical after 5 years.

💛 Personal Days

1 additional day per year for life events.

🍏 Health & Wellbeing

Private medical, optical and dental insurance via Vitality.

🚲 Cycle to Work Scheme

🎉 Social

Regular social events and activities for everyone.

🍼 Family time

Competitive matched parental leave and phased return to work.

👼 Workplace Nursery Benefit