Senior Marketing Executive

Senior Marketing Executive

About Finova 

Finova is the UK’s largest financial services technology provider, supporting one in every five mortgages nationwide. Our award winning, cloud-native solutions enable over 60 banks, building societies, specialist lenders, equity release providers and a network of 2,400+ brokers to stay ahead in a competitive market.

Built on open architecture and backed by deep industry expertise, our platform is designed to scale. Each year, we process over £50 billion in loans, manage nearly £50 billion in savings, and support the digital servicing of more than 650,000 UK borrower accounts.

Be part of a team that’s driving innovation, enabling growth and shaping the future of UK lending.

For Lenders 

Finova offers a flexible, modular technology suite designed to help lenders move faster, scale efficiently and deliver standout digital experiences.

Financial Institutions use Finova to launch products faster, process applications up to 50% more efficiently and reduce operational costs - all while staying fully compliant in a fast-moving market.

We’re looking for a well-rounded, hands-on Senior Marketing Executive to join Finova’s growing marketing team. This is a broad and exciting role for an experienced marketer who enjoys owning campaigns end-to-end, combining strategic thinking with practical execution across multiple channels.

You’ll play a key role in delivering integrated marketing activity that supports brand awareness, demand generation and customer engagement. From running Google Ads and PPC campaigns, to managing social channels, email marketing, and delivering everything from large industry conferences to smaller, owned customer events — this role is all about variety, ownership and impact.

Experience running Google Ads / PPC campaigns is essential. Experience using HubSpot is highly beneficial.

What you’ll be doing

As Senior Marketing Executive, you’ll be responsible for delivering and optimising marketing activity across a wide mix of channels, including:

• Owning and running Google Ads / PPC campaigns, including planning, execution, optimisation, budget management and performance reporting
• Developing and executing integrated marketing campaigns across digital, social media, email, events and webinars
• Managing Finova’s social media presence, including content planning, posting, performance tracking and optimisation
• Planning, delivering and promoting events and webinars, from large industry conferences to smaller, owned events for existing customers
• Creating and coordinating email marketing campaigns, including customer communications, nurture activity and campaign follow-ups
• Collaborating with sales, product and leadership teams to ensure marketing activity aligns with business objectives, product launches and commercial priorities
• Working with external agencies and partners where required, ensuring campaigns are delivered on time, on brand and within budget
• Monitoring and analysing campaign performance, tracking KPIs and using insights to continuously improve results and ROI
• Supporting the creation and management of marketing collateral, including presentations, sales materials and website content

About you

You’re a confident, proactive and commercially minded marketing professional who enjoys variety and ownership. You’re just as comfortable setting up a PPC campaign as you are supporting an event or refining messaging for an email campaign.

You’ll ideally bring:

• Proven experience in a senior or mid-level marketing role, with a strong track record of delivering results
• Hands-on experience owning and running Google Ads / PPC campaigns (this is essential)
• Experience across a broad marketing mix, including social media, email marketing, events and webinars
• Experience using HubSpot or similar marketing automation / CRM platforms (highly beneficial)
• Strong analytical skills, with the ability to interpret data, report on performance and optimise activity
• Excellent communication and stakeholder-management skills, with the confidence to work cross-functionally
• A practical, can-do mindset — you’re happy to roll up your sleeves and get things done

Experience in B2B, SaaS, technology or financial services is advantageous but not essential.

What We Offer:

Hybrid working: At Finova, we believe the best outcomes come from working together - and having the flexibility to work in a way that suits both our people and our business. We operate a hybrid working model, with most teams spending around three days a week in the office and with our customers. This time together helps us stay connected, collaborate more effectively, and solve complex challenges as a team. We also know that flexibility matters. Our approach is designed to support a healthy balance, combining in-person collaboration with the freedom to work remotely where it makes sense.

Holiday: 25 days holiday plus bank holidays, bank holiday trading and holiday purchase options, the opportunity to work from anywhere in the world for up to 4 weeks per year.

Looking After You: Life Assurance, Group Income Protection, Private Medical Insurance, a pension scheme via Salary Exchange, an Employee Assistance Programme, and access to a Virtual GP.

Family-Friendly Policies: Enhanced maternity and paternity pay, as well as paid time off for fertility treatments and pregnancy loss.

Extra Perks: Cycle to Work Scheme, discounts on shops, restaurants, and gym memberships, free fresh fruit daily, and opportunities to join colleague networks and social groups.

Giving Back: One paid volunteering day annually and the Give-As-You-Earn scheme to support your favourite charities.

Equal Opportunity Statement

We value diversity and are committed to creating an inclusive environment for all employees. If you’re passionate about this role but don’t meet all the criteria, please reach out - we’d love to discuss how your skills and experiences align with our needs.