Senior Market Research Analyst

Senior Market Research Analyst – Health

About the Role
At Wolters Kluwer Health, the Senior Market Research Analyst plays a key role in shaping data-driven strategies that support educational, clinical and healthcare solutions. You will lead advanced research initiatives to uncover insights into health education and practice markets to understand their information needs and preferences, helping guide product innovation and business strategy in highly diverse markets and disciplines.

Key Responsibilities

• Lead end-to-end execution of complex healthcare market research projects (quantitative and qualitative)
• Design, manage, and analyze large-scale surveys (including NPS), ensuring methodological rigor and compliance
• Partner with product, marketing, clinical, publishing and sales teams to conduct primary market research addressing their business needs
• Translate market research data and findings into actionable insights and strategic recommendations for the stakeholders through written communication and oral presentations.

• Ensure high standards of data quality, accuracy, and compliance with regulations and data privacy requirements
• Manage multiple research initiatives in a fast-paced, cross-functional environment

Skills & Experience

• Research Methodologies: Strong grounding in quantitative and qualitative research, ideally within healthcare; Experience with quantitative techniques such as regression analysis, cluster analysis, factor analysis, conjoint analysis preferred
• Advanced Data Analysis: Proficiency in Excel, SPSS, SAS, or similar tools, data visualization tools
• Survey Platforms: Experience with Qualtrics or similar tools
• Healthcare Market Knowledge: Understanding of healthcare markets and customer segments (hospitals, academic settings, etc.) or adjacent markets, pharma, life sciences etc.

• Strategic Thinking: Ability to connect research insights to product, clinical, and commercial strategy

• Data Storytelling: Strong ability to synthesize complex findings into clear, compelling narratives
• Presentation Skills: Experience presenting to senior leadership and cross-functional stakeholders
• Project Management: Proven ability to manage complex, multi-stream research projects
• Collaboration: Strong stakeholder management across product, marketing, publishing, and sales teams

What Makes This Role Different

• Opportunity to influence products and solutions that directly support clinical decision-making and patient outcomes
• Work at the intersection of data, healthcare, and technology
• Exposure to global healthcare markets and evolving digital health trends

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.