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Hines

Senior Manager – Product and Business Development Marketing

Posted 10 Days Ago
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In-Office
London, Greater London, England, GBR
Senior level
In-Office
London, Greater London, England, GBR
Senior level
Develops product marketing strategies, investment theses, positioning, pitch books, presentations, and collateral for investment products and capital-raising initiatives. Partners with investment management, capital markets, investor marketing, and senior executives to support fundraising, investor engagement, product launches, and client pursuits. Translates complex investment concepts into compelling materials while managing multiple global, deadline-driven projects.
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Overview

When you join Hines, you will embark on a career journey fueled by vision and guided by leaders who set the standards of our industry. Our legacy is rooted in innovation and excellence, earning us a spot on Fast Company’s esteemed annual list of the World’s Most Innovative Companies, as well as recognition as one of U.S. News & World Report’s Best Companies to Work For in 2024. Discover endless opportunities to grow and make your mark at Hines.

Responsibilities

As a Senior Manager on the Investment Management Business Development team at Hines, you will play a critical role in developing the marketing strategy, messaging, and materials to support new investment products, capital-raising initiatives, and investor engagement.


This role sits at the intersection of product marketing and business development. Working closely with Investment Management leadership, Capital Markets teams, and Investor Marketing colleagues, you will develop investment theses, product positioning, pitch materials, and marketing collateral that clearly articulate Hines' differentiated investment offerings and platform.


In addition to supporting the commercialization of new investment products, you will serve as a flexible resource for business development, stepping in to support high-priority client pitches, pursuits, fundraising initiatives, and executive presentations as needed.


Success in this role requires exceptional PowerPoint expertise, outstanding marketing and storytelling skills, strong strategic thinking, and the ability to translate complex investment concepts into clear, compelling materials that resonate with institutional investors.


Product Marketing & Commercialization

  • Partner with Investment Management leadership to develop marketing strategies, messaging, and value propositions for new investment products and strategies.
  • Translate investment strategies into compelling investment theses and product marketing materials.
  • Support product launches through the development of investor-facing presentations, marketing collateral, and strategic messaging.
  • Connect market trends and investment themes with Hines' capabilities to create differentiated product positioning and marketing narratives.

Business Development Support

  • Serve as a strategic marketing partner to business development teams on priority investor pitches, fundraising initiatives, and client pursuits.
  • Develop customized pitch books, client presentations, executive presentations, and proposal materials that support capital raising efforts.
  • Provide surge capacity across the business development organization during periods of increased activity.
  • Ensure consistent messaging, branding, and positioning across investor presentations globally.

Marketing Content & Presentation Development

  • Lead the development of high-impact PowerPoint presentations for product launches, investor meetings, conferences, executive leadership, and business development initiatives.
  • Translate complex financial, market, and investment concepts into concise, visually compelling marketing materials.
  • Establish best practices for presentation design and marketing collateral to elevate the quality and consistency of Hines' institutional marketing materials.
  • Continuously improve presentation templates, messaging frameworks, and marketing content that support fundraising and investor engagement.

Cross-Functional Collaboration

  • Collaborate with Investment Management, Capital Markets, Investor Services, Compliance, Fund Teams, and Marketing.
  • Serve as a trusted marketing partner to senior leaders, helping shape messaging and positioning for strategic initiatives and investor opportunities.
  • Manage multiple high-priority projects simultaneously while maintaining exceptional attention to detail.
  • Thrive in a fast-paced environment, balancing long-term product marketing initiatives with time-sensitive business development requests
Qualifications

Minimum Requirements include:


  • Bachelor’s degree in sales, marketing, finance, business, or related field from an accredited institution
  • MBA preferred but not required
  • Eight or more years of experience in business development and/or marketing, preferably working for an institutional investor-focused asset manager
  • Experience within real estate, private markets, alternative investments, or institutional asset management strongly preferred
  • Strong understanding of institutional investor audiences, including pension funds, sovereign wealth funds, insurance companies, consultants, and multi-managers across global markets, as well as institutional investment vehicles
  • Experience managing complex projects and product launches in a deadline-driven environment
  • Strong stakeholder engagement capabilities with experience engaging senior executives from fund teams and capital raising teams in a global matrixed organization
  • International mindset with experience working across cultures and time zones
  • Advanced proficiency in Microsoft PowerPoint and Excel is required
Closing

At Hines, we believe the built world is ultimately about people. As one of the world’s largest privately held real assets firms, we bring nearly seven decades of investment, development, and management experience to work that shapes cities and communities around the world.


Our people make that possible. Across 29 countries, more than 4,600 colleagues bring different perspectives and expertise to Hines, with opportunities to take on meaningful responsibility, learn from leaders across the business, and build a career with room to evolve. We support that journey through professional development, competitive rewards, comprehensive benefits, and a culture grounded in trust and high standards.


Hines is proud to be named to Fast Company’s annual list of the World’s Most Innovative Companies for 2024.



We are an equal opportunity employer and support workforce diversity.

No calls or emails from third parties at this time please.

Hines London, England Office

Grainhouse, 6 Dryden St, London, United Kingdom, WC2E 9NH

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