Senior Associate, AV

2990 - Senior Associate, AV - UK

Role Summary and Impact

EssenceMediacom:

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

We are looking for a diligent AV Buyer to work across Reckitts. The successful candidate will be working closely with the Implementation, Investment and Communications Planning teams to deliver best in class AV campaigns, whilst ensuring the buying delivers against price and quality guarantees.

The majority of your time will be spent communicating with the TV sales houses, managing TV airtime to ensure you deliver in line with plan. You will manage the delivery of airtime at an overall level (volume), but also looking after quality, ensuring you access more than your fair share of peak, PIBs and centres.

In addition to this you will be given the opportunity to learn how we plan AV media, eventually progressing into a role which has client exposure, making recommendations in answer to their business challenges.

As part of the AV team, you will be a vital part of the breakthrough thinking at the agency, which leads our planning process. Understanding and developing AV and the digital transformation is fundamental to us delivering brilliant work for our clients and is behind much of our award-winning work.

In three months, you would have:

• A full understanding of all the key investment tools across AV.
• Built a strong working relationship with the other individuals within AV.
• Gained a good understanding of the client businesses which you will oversee.
• Manage the delivery of all AV plans on time and without errors.
• Have a solid grasp of all the commercial aspects of your role (clients’ businesses and ours).

In six months, you would have:

• Understand how the management of airtime ladders up to the audit.
• Implemented a robust airtime management process.
• Built strong working relationships with all key stakeholders internally and externally, this includes key client contacts, Comms Planners and Investment Leads within our Business Unit.

In 12 months, you would have:

• Delivered consistent campaigns vs plan.
• Be able to lead the management of campaigns with minimal input from the Director.
• To form an opinion on the overall investment approach, guiding media outside TV.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

We are looking for a passionate, enthusiastic, curious AV specialist.

• No prior experience in an agency or AV is necessary, but valuable.
• Strong math skills are essential.
• Good communicator and strong presenter.
• Someone passionate about the opportunities that come from AV, data and technology.
• Interest in marketing theory.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

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