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Manages corporate and group hotel accounts, develops new business, drives room, catering, and food-and-beverage revenue, and oversees the full sales cycle. Responsibilities include client outreach, site visits, proposals, pricing, contract negotiation, account fulfillment, sales performance analysis, and strategic planning. The role also supervises, coaches, and supports sales team members while coordinating with hotel departments to ensure client satisfaction.
Exceptional Hospitality Starts with You
Picture yourself brightening someone’s day. When you join our Hotels team, that’s exactly what you’ll do every time you come to work! You will manage designated corporate accounts, develop and solicit new business, drive total hotel revenue from rooms, catering, and F&B outlets, address business needs, explore new opportunities, and expand existing business through promotional efforts and sales channels. As a Sales Manager/Assistant Sales Manager, you’re not just generating and managing group sales – you’re spreading the light and warmth of hospitality by delivering memorable experiences that make the stay for every guest.
ResponsibilitiesHere’s what you’ll do during a typical day:
- Represent the hotel to prospective clients: Serve as the primary point of contact for customers seeking group rooms, meeting space, and food and beverage services
- Drive new business opportunities: Respond to inquiries, initiate outreach, qualify leads, and solicit potential clients through proactive sales efforts
- Manage the full sales cycle: Conduct site visits, entertain clients, prepare proposals, determine rates, negotiate contracts, and service accounts through fulfillment
- Develop strategic sales plans: Create and execute strategies to achieve or exceed revenue and room night goals, adjusting based on performance and market conditions
- Analyze sales performance: Evaluate lost business reports and identify opportunities to strengthen conversion and competitiveness
- Support exceptional service delivery: Collaborate across departments to coordinate the fulfillment of contracted services and uphold the highest standards of client satisfaction
- Inspire and develop the team: Supervise and support team members, monitor performance, provide coaching, and foster a positive and productive work environment
At Hilton, our core values define what it takes to succeed here and guide the qualities we look for in every team member:
A passion for spreading the light and warmth of Hospitality. Acting with Integrity and always doing the right thing. Inspiring others through Leadership. A belief that Teamwork drives the best outcomes. A sense of Ownership and accountability. And a focus on the Now, bringing urgency and discipline to every moment, knowing it can make a lasting impact.
In addition, this role requires the following minimum qualifications:
- Diploma or degree in Hospitality, Business, or related field
- Minimum 3 years of experience in hotel Corporate, MICE, or Group room sales
- Proven track record in driving revenue and managing key accounts
- Strong negotiation, presentation, and relationship-building skills
- Technical proficiency in hotel systems (e.g., Delphi, Salesforce, OnQ, Market Planner Survey)
- Ability to analyze sales data and market trends to inform strategy
- Excellent communication and leadership skills with a collaborative mindset
Join an Award-Winning Workplace Culture
At Hilton, we don’t just deliver exceptional experiences for our guests—we build an exceptional workplace for the Team Members who make it all possible. As a global leader in hospitality, we’ve welcomed more than 3 billion guests worldwide, all while staying true to our founding vision: to fill the earth with the light and warmth of hospitality.
Our award-winning culture has earned us repeated recognition on the World’s Best Workplaces list by Great Place to Work and Fortune. With our suite of world-class brands, and a company-wide commitment to providing the best stay for every guest, we’re setting new standards for the future of travel.
Whether you’re starting your career or exploring something new, Hilton supports your journey every step of the way. Come for the job, stay for the career—and help us make every stay a little more magical.
Curious about life at Hilton? Explore our Careers Blog to see why we’re more than a great place to stay—we’re a great place to work.
Hilton Watford, England Office
Hilton Hilton Regional Office - Watford Office
Maple Court, Central Park, Reeds Cres, Watford WD24 4QQ, United Kingdom, Watford, United Kingdom, WD24 4QQ
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