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Dojo

Director of Product Marketing

Reposted One Month Ago
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In-Office
London, Greater London, England, GBR
Senior level
In-Office
London, Greater London, England, GBR
Senior level
The Director of Product Marketing will develop go-to-market strategies, lead a team, and ensure products meet customer needs while driving revenue and adoption.
The summary above was generated by AI

We’re reinventing payments. In less than four years, Dojo disrupted the market to become the largest and most loved acquirer in the UK. Our payments infrastructure, purpose-built for in-person commerce, is game changing.

 

Now, over 150,000 customers across four countries choose to transact billions with us every year. But we’re just getting started.

 

Our people are the driving force behind our success. They are our greatest investment and our ultimate competitive advantage. We hire exceptional people and give them the autonomy, trust, and ownership to thrive. The results take care of themselves.

The role

This is an exciting time to join Dojo. We’re on a mission to power the experience economy, and we’re looking for a Director of Product Marketing to bring our products and services to life. With over 100 of Europe’s best engineers dreaming up new ways to solve customer problems, you will lead the development and execution of our go-to-market strategies.

Your role is to shape our product narrative, defining messaging and value propositions for everything from payments hardware to data products. You'll ensure every new feature is born from sharp customer insights and can be backed by clear, value-based metrics. Leading a team of specialist product marketing managers, you’ll set the path for success by championing our customers, driving business impact, and building a brand identity that cuts through the noise.

What you will do...

  • Develop and execute data-driven, outcome-oriented go-to-market strategies, defining everything from audience and messaging to sales enablement.
  • Use industry research, competitor analysis, and customer feedback to identify and validate market requirements, partnering closely with our Insights team.
  • Create and drive GTM roadmaps and flawless launch executions in collaboration with Product, Sales, Marketing, and Customer Operations.
  • Differentiate Dojo from the competition with effective messaging and positioning, translating these into compelling assets and sales materials.
  • Implement a measurement framework with our data teams to track and drive product adoption, engagement, and revenue growth.
  • Lead a high-performing team of Product Marketing Managers who partner closely with Product leaders on strategy and execution.
  • Work with cross-functional teams to improve the in-life customer experience through effective product education and adoption strategies.
  • Collaborate with marketing and creative teams to shape and execute integrated marketing campaigns that deliver results.

What you will bring...

  • Proven experience leading product marketing in a fast-growing fintech or B2B tech/SaaS business, preferably within the payments industry.
  • A track record of simplifying complex product suites into clear value propositions and differentiated marketing strategies.
  • Demonstrated success in leading large-scale product launches across multiple markets, driving strong product adoption and revenue.
  • A superb understanding of marketing communications, campaign creation, insight analysis, and customer segmentation techniques.
  • Experience creating and delivering integrated, multi-channel marketing campaigns.
  • The ability to build, lead, and nurture a high-performing, engaged team.
  • Exceptional communication, influencing, and collaboration skills, with confidence in public speaking and presenting.
  • Strong project management skills and the ability to thrive in a fast-paced environment with tight deadlines.
  • Fluency in marketing and productivity tools such as Salesforce, Canva, Figma, Jira, and Google Suite.

Dojo home and away

 

We believe our best work happens when we collaborate in-person. These “together days” foster communication, drive innovation and spark our brightest ideas.

 

That's why we have an office-first culture. This means working from the office 4+ days per week.

 

With offices across Europe, we know a thing or two about staying dynamic. Need deep focus? Head to a quiet zone. Big ideas? Collaboration spaces have you covered. Just here for a catch-up? Our social hubs make it easy. Do work that counts, in spaces made for you.

 

Question: what’s curious, relentless, and customer obsessed?

 

If you’re keen to know the answer, you’re a third of the way to meeting our Dojo values.

 

If the following speak to you, let’s talk:

 

You’re curious. You have a real desire to learn and create.

 

You’re relentless. You keep going even when it’s easier not to. 

 

You’re customer-obsessed. You know how important customers are to what you do. 

 

Diversity, equity, and inclusion at Dojo

 

From local bakeries to well-known eateries, Dojo payments serve over 150,000 places across the UK.

 

And something that’s fundamental to creating relevant, innovative products at Dojo is to build teams to reflect the diversity of the businesses we serve.

 

Our drive to improve diversity, equity, and inclusion is closely linked to helping employees thrive and innovating for better customer experiences.

 

If you care about your work, you’re curious, and you think customer-first, you have a place at Dojo.

 

To make sure you’re the best you can be throughout the recruitment process, let us know if you need any extra adjustments to help you thrive.

 

Visit dojo.careers to find out more about our benefits and what it’s like to work at Dojo, or check out our LinkedIn and Instagram pages.

 

#LI-Hybrid

HQ

Dojo London, England Office

London, United Kingdom, SW1A 2

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