Principal Solution Architect- Sales Engineering

About Us

Automation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry’s first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics—all delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work, Automation Anywhere helps organizations worldwide boost productivity, accelerate growth, and unleash human potential.

Our Opportunity:

At Automation Anywhere, we are looking for a business-fluent, technically credible industry specialist to join our EMEA Industry Catalyst & Solution Engineering team. As Principal Solution Architect — Industry Specialist, you will operate at the intersection of deep BFSI expertise and enterprise-grade technical credibility, engaging C-suite and senior business leaders to translate agentic AI and intelligent automation capabilities into compelling, industry-specific business transformation narratives.

This is a newly created hybrid role, bridging Solution Engineering and Industry Catalyst. Unlike a pure Catalyst role you carry direct deal accountability; unlike a standard SE role you operate at the business transformation layer. You will be the named BFSI & Finance Operations expert on major EMEA pursuits, owning vertical content, qualifying industry opportunities, and serving as a trusted advisor to both customers and the broader SE team.

Location:

United Kingdom (London)  

Who You’ll Report To:

VP, Industry Catalyst & Solution Engineering — EMEA

You Will Make an Impact By Being Responsible For:

• Industry Sales Execution (60%)

• Lead industry-specific pre-sales motions on strategic EMEA accounts, partnering with Account Executives from qualification through commercial close.

• Own the business case, ROI model, and industry narrative for Banking, Financial Services, Insurance, and Finance Operations opportunities across EMEA and the Middle East.

• Design and deliver executive-level discovery workshops, translating business pain into agentic AI and intelligent automation solution roadmaps.

• Serve as the named BFSI industry expert on RFPs, RFIs, and strategic pursuits; lead responses to procurement and technical evaluation processes.

• Engage Global System Integrators  on joint solution design for major BFSI accounts.

• Technical Architecture (25%)

• Shape high-level solution architectures covering APA, Agentic Process Automation, IDP, and Co-Pilot modalities for BFSI use cases including KYC, AML, financial close, AP/AR automation, and claims processing.

• Guide POC scoping and success criteria definition; support the SE team during technical validation phases on vertically relevant opportunities.

• Maintain working knowledge of APA platform internals, integration patterns (SAP, Salesforce, ServiceNow), and cloud deployment models.

• Bridge technical depth of the SE team to the strategic perspective of the Catalyst team, amplifying both.

• Industry Content & Enablement (15%) / Thought Leadership & Eminence

• Build and maintain BFSI and Finance Operations vertical playbooks covering use case libraries, competitive positioning, and objection handling.

• Deliver internal enablement sessions to upskill the EMEA SE team on industry dynamics, regulatory landscape, and BFSI buyer language.

• Contribute to EMEA Industry Pack development alongside Industry Catalyst colleagues; represent Automation Anywhere at relevant industry events and analyst briefings.

• Publish point-of-view content on agentic AI and intelligent automation trends in BFSI and Finance Operations via LinkedIn and internal platforms.

• Develop executive briefing materials and CXO conversation frameworks for use by the broader EMEA SE team.

• Build and maintain a network of industry practitioners, GSI contacts, and ecosystem partners in the BFSI vertical.

You Will Be a Great Fit If You Have:

• 10+ years of experience in BFSI, Insurance, or Finance Operations, combining a practitioner phase (banking, financial analysis, insurance operations, or FinTech) with a consulting or technology sales phase.

• Deep industry knowledge across Banking & Capital Markets, Financial Services, and/or Insurance — you speak the buyer’s language as a practitioner, not just from a slide deck.

• Demonstrable ability to lead enterprise architecture conversations, whiteboard solution designs, and scope POCs involving RPA, AI Agents, LLM integration, and enterprise platform integrations (SAP, Salesforce, ServiceNow).

• Working knowledge of agentic process automation concepts — agent orchestration, human-in-the-loop workflows, document intelligence, and co-pilot patterns. Experience with Automation Anywhere, UiPath, or ServiceNow a strong asset.

• Proven track record of operating at CXO and SVP level — conducting discovery, presenting business cases, and influencing procurement decisions in complex, multi-stakeholder enterprise sales cycles.

• Strong commercial acumen: ability to build ROI models, frame value propositions in CFO language, and navigate complex buying committees. Experience with deal values of £250K–£2M ARR preferred.

• Exceptional written and verbal communication skills; comfortable independently creating polished industry narratives, executive decks, and ROI models — not a slide assembly role.

• Bachelor’s degree in Business, Finance, Technology, or a related field. Advanced degree or professional certifications (CFA, FRM, ACCA, MBA) a strong plus.

Preferred Qualifications

• Prior experience in a pre-sales, solution consulting, or industry advisory role at an enterprise software or consulting firm (Big 4, Tier 1 SI, or SaaS vendor).

• Hands-on experience with Automation Anywhere A360 / APA, or a directly comparable intelligent automation platform.

• Familiarity with BFSI regulatory frameworks (Basel III/IV, Solvency II, GDPR, DORA, PSD2) and their operational automation implications.

• Experience building or contributing to industry vertical content libraries, competitive battle cards, or GTM playbooks.

• Active LinkedIn presence and existing network in the BFSI community; history of industry event speaking, publication, or analyst engagement.

Ready to Revolutionize Work?

•  This is an opportunity to work with a global, passionate team pioneering technology that’s redefining the way people work, everywhere. Join us and discover the many ways that you can have an impact, achieve your potential, and go be great.