Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow.
Ready to take your career global?
Make your mark at one of the biggest names in payments. We’re looking for a Principal Content Strategist to join our ever evolving Marketing team and help shape the future of global commerce.
What you’ll own
Develop and implement a comprehensive content strategy tailored to drive awareness and build trust with Global Payments' audience of ecommerce companies
Identify new content topics through a variety of methods (customer interviews, competitive analysis, internal council of product marketers, sales leaders, & executives, etc.) using a journalist's instinct for a great story
Plan and produce content, such as video podcasts, live event webinars, or interactive web pieces with internal partners and vendors.
Create and manage a detailed editorial calendar, in alignment with our distribution teams, leveraging our organic social channels, paid campaigns and email marketing efforts
Own our bi-weekly newsletters, which packages up all of our video content, blogs, interactive content and customer stories to ensure these valuable assets find their audience
Interview internal and external SMEs, incorporating customer voices & proprietary data in our content to help it stand out from the pack
Work within our webinar platform and CMS to ensure the entire registration, go-live, and post-event experience is smooth for attendees.
Define and implement content models and schemas to standardize content structures, facilitating reuse and scalability
Partner with Product Marketing to activate and execute on product launch campaigns and landing pages targeting Restaurants
Map all content to the buyer’s journey and align content plans with business goals
Determine how to leverage AI tools to accelerate the velocity of our content creation and develop interesting new content formats for our audiences
Measure, analyze, & report on content performance to inform future content trends. As we get more feedback from our audiences, you’ll take that feedback and help the team refine our topics and messaging.
Develop all content with an eye for updates, optimization and repackaging to reinforce our belief that content isn’t ‘set-it-and-forget-it’
Keep a pulse on the latest content trends to stay ahead of the curve and and then beyond it
What you’ll bring
5+ years experience in content marketing, ideally for a tech company (bonus points for e-commerce or point-of-sale experience)
Experience as a strategic thinker and rapport builder to drive cross-functional participation and enthusiasm about our content strategy program
Experience with multiple varieties of content (video, webinar, written, interactive, etc.) and/or channels (social, email, campaigns, etc.)
Top-notch research, communication and editing skills with strong instincts for a great story
A strong editorial sensibility and the ability to balance AI-enabled insights with human creativity and judgment
A ‘campaign mindset’ for all content created
Proficiency in LinkedIn, Instagram, Facebook, Reddit and YouTube platforms (and maybe consider yourself TikTok-curious)
Experience working directly with Sales, Product Marketing and Customer Success
Keen ability to distill complex information down to easily understood and marketable content
Fluency in revenue marketing basics like lead scoring, content-influenced pipeline and funnel stages
Extremely well organized with managing editorial calendars and deliverables, with an impeccable attention to detail
Ability to work in a fast-paced environment and comfortable acting with evolving information
A desire to experiment, grow together as a high-performing team and put your unique stamp on something brand new
It’s a bonus if you have
Experience with Copy.AI, interactive content development tools like Ceros and managing a podcast
About the team
Our inclusive and global teams win together every day. We’re proud to have the best minds in the industry, who you can learn from as you grow your career. The people, the energy, the connections – it’s unmatched. Come and be part of an ever-evolving company and get dynamic opportunities that go beyond borders.
What makes a Globalpayer?
Globalpayers think like a client, act like an owner and win as one team. We’re curious and innovative – always finding better ways to deliver impact. We empower each other to make decisions, and it’s our passion that drives excellence in everything we set out to do.
Does this sound like you? Then you sound like a Globalpayer. Apply now to take your career global.
Global Payments Inc. is an equal opportunity employer. Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law. If you wish to request reasonable accommodations related to applying for employment or provide feedback about the accessibility of this website, please contact [email protected].
