PR & VIP Coordinator

Working at Stella McCartney is a truly rewarding experience. As a luxury fashion company with a strong ethical standpoint we are leaders and innovators in our industry.

Overview:

Reporting to the Head of PR – UK, The PR & VIP Coordinator role will assist the PR team in delivering the day-to-day UK PR strategy, working with Press and VIP stylists as well as licencing categories including kids and eyewear, and delivering day-to-day tasks that are essential in the smooth running and organisation of these busy departments.

This includes managing sample requests and pushing to ensure steady increase of editorial coverage across all categories, working with HQ and the 4 global PR offices on their daily sample requests, checking for daily coverage and coverage reporting, managing sample send outs and returns, upkeep of PR database and other office management activities such as but limited to expenses and magazine archiving.

Your Mission:

• Working closely with the Head of PR and wider PR team to support the UK PR strategy, with specific focus on increasing the editorial coverage across all categories, making sure it’s aligned with new launches, key product pushes as defined by the marketing calendar and seasonal trends

• Working with HQ and the 4 global PR offices on their daily sample requests

• Managing the office sample send outs and returns for both licencing and RTW

• Assisting with samples for internal shoots and ecom shoots

• Monitoring and tracking press coverage by reading papers, magazines and websites daily

• Keeping global best of press folders up to date and coordinate with Social Media team on ‘best of press’ moments in line with social pushes

• Working closely with, and nurturing, press contacts to ensure quality and quantity press coverage

• Event coordination - Working with the Sample manager and Head of PR in the execution of PR events, including fashion show preparations and Press Day organisation where relevant

• Maintaining the contacts database both locally and globally

• General office maintenance and management

• Act as an ambassador for the brand, representing the Stella McCartney values

• Active interest in the wider fashion industry, including strong interest in sustainability and innovation within the industry

• Upkeep of the showroom, making sure it is well presented at all times

• Collating dressing decks with available looks for Stella’s appearance and VIP dressing

Your Talent:

• Experience in a PR role (preferably luxury fashion, agency and/ or in-house)

• Experience in successfully pitching news stories is ideal but not necessary

• Excellent organisation skills, able to multi-task and work to deadlines

• Solutions-oriented and shows initiative

• Ability/experience in managing an intern

• Understanding of the wider fashion industry, including the social media, influencers and VIP landscape

• Excellent professional communication and writing skills

• In depth Fashion GPS/Launchmetrics knowledge is ideal

• Experience working on the Microsoft Office suite

Reward

Our philosophy is to go beyond monetary return and consider ourselves responsible for your wellbeing, your family, your health, your time and the community.

• Up to 50% discount on Stella McCartney products

• Matched pension contribution up to 6%

• Extensive private medical and critical illness insurance, as well as life assurance

• Annual Health Screening

• 25 days annual leave (not including Bank Holidays) + 1 day of Birthday leave

• Flexible working/core hours

• Enhanced Maternity/paternity packages

• Matched Give as You Earn charity scheme

• Discounted gym and fitness memberships (Classpass) 

• Health cash plan

• Physical and Mental Wellbeing Support Services

• Employee referral bonus

• Optional/ Paid Benefits: Season ticket loan, cycle to work and tech schemes, travel and dental insurance and much more.

We welcome people with disabilities and endeavour to make reasonable adjustments, if you do require such adjustments please let us know within 48 hours of your interview.

At Stella McCartney, we like to be bold. For us this means challenging ourselves and the wider industry in which we operate. As part of our commitments to inclusive fashion, we have an ambitious strategy to put diversity, equity and inclusion at the centre of everything we do. Our starting point is to create a workplace where different voices are respected, heard and empowered in equal measure regardless of factors such as culture and backgrounds, and to influence and disrupt fashion and other industries by providing opportunities for global diverse talent to shine.