About Charlotte Tilbury Beauty
Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.
Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.
Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.
About the role
We are looking for a creative, talented and passionate PR & Advocacy Manager to be fully responsible day-to-day for all areas of PR for France and Poland, focusing on driving the brand and product strategy for engaging media (consumer and corporate), VIP, macro & powerhouse influencers and makeup artists.
This role will report into our Head of PR (Southern EU), and the role will involve working closely alongside global PR and VIP teams as well as EU Marketing and Commercial teams.
The PR Manager will drive local PR agencies to develop, implement, report and analyse strategic PR and VIP plans. This includes launching new territories, store launches, NPD, brand partnerships and campaigns while engaging with a diverse Charlotte Tilbury audience to drive increased brand awareness and sales.
As a PR Manager, South Europe, you will
- Develop exceptional PR strategies for the market which drive brand awareness, influencer VIT and provide support to the region’s business objectives.
- Promote and respect core brand values and work closely with all departments (from sales, digital, training & education, NPD, global, design and marketing) and partners to deliver integrated campaigns and relevant content.
- Work closely with marketing to devise and deliver record breaking launch activity for each new launch (product or region).
- Manage regional PR budget trackers with confidence.
- Work with retailers to bring our own strategy to life with their PR teams, bringing retailer comms on the brand journey.
- Create and manage communication and VIP strategies and plans to support brand portfolio and NPD, driving brand pillars and delivering on key brand objectives.
- Propose launch plans for key NPD activity and marketing campaigns and deliver plans for securing and utilising celebrity and digital influencer credentials; along with VIP.
- Guide local agencies to develop and secure consistent, regular, quality and on-Brand advocacy (print, .com, broadcast and social) across all key advocacy outlets with key focus on ROI.
- Develop plans to create an enviable corporate image for Charlotte Tilbury within the beauty industry and beyond.
Who you will work with
- You will report into our wonderful Head of PR (Southern EU) and sit within the South EU team.
- You will work closely alongside global PR and VIP teams as well as the wider EU South and North Marketing and Commercial teams.
About you
- Ideally, you have strong, demonstrable experience within PR, either from Beauty/Fashion or agency side.
- You are experienced in devising and implementing strategic plans with creative flair.
- Excellent leadership, team management and communication skills, you can influence up with ease.
- Ability to work under pressure, prioritise effectively, creative and solution oriented, with a results driven mindset.
- You have experience in the digital landscape – the PR team manage all digital mega influencers!
- You can create an open and collaborative environment to work in, be flexible, adaptable and have a willingness to learn.
- You are able to navigate and negotiate around obstacles, you can pivot with ease, highly organised and know how to manage difficult conversations.
- Hands on practical approach, willing to get ‘stuck in’ when necessary!
- Please note, you need to be flexible and able to travel across the EU region as and when needed.
Benefits
- Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
- We’re a hybrid model with flexibility, allowing you to work how best suits you
- 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
- Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
- Financial security and planning with our pension and life assurance for all
- Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
- Bring your furry friend to work with you on our allocated dog-friendly days and spaces
- And not to forget our generous product discount and gifting!
At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.
If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!
Top Skills
Charlotte Tilbury London, England Office
Strand, Covent Garden, London, United Kingdom, WC2R 2ND
