Manage day-to-day delivery of key global commercial partnerships (Coca-Cola, Guinness), ensure contractual obligations and approvals are met, drive and measure activation programs and KPIs, coordinate with Clubs and local markets, manage external agencies, track invoicing and budgets, and identify growth opportunities alongside senior stakeholders.
The Premier League’s Partnerships team is responsible for relationship management, contractual delivery and activation across all Premier League Partners
The Partnerships Manager is responsible for the day-to-day management and delivery of key commercial partnerships, with a primary focus on Coca-Cola and Guinness.
Who we are
The Premier League is home to some of the most competitive and compelling football in the world. The League and its Clubs use the power and popularity of the competition to inspire fans, communities and partners in the UK and across the world. The Premier League brings people together from all backgrounds. It is a competition for everyone, everywhere and is available to watch in over 1.2 billion homes in 189 countries.
We have a wide variety of responsibilities. These include organising the competition and its Handbook as well as managing the centralised broadcast and commercial rights. The work we do in conjunction with the Clubs also goes far beyond the 90 minutes. We support and provide a framework for youth development, we protect the organisation’s intellectual property, support the wider game and community programmes, undertake international development work and liaise with governing bodies and other leagues.
The Premier League is an equal opportunities employer and strives to create an inclusive culture where talent can flourish. We believe in the potential of everyone and open our doors to those who share those values. All appointments will be made based on merit; however, we particularly encourage applications from women, people from minority ethnic communities, LGBTQ+ people and disabled people.
Our hybrid-working model also allows you some variety on your place of work, offering you the chance to work from home on some days each week. Where possible, you will attend the office or site visits in line with our company policy. All staff liaise closely with their line manager to manage their time appropriately and according to their work and team requirements.
The Role
- Manage the day-to-day relationships with select Premier League Partners at a Global level, acting as a trusted point of contact.
- Support the delivery of contractual rights, ensuring all obligations are fulfilled and approvals are managed in a timely manner.
- Set and measure clear objectives and key performance indicators to measure partnership performance, demonstrate value, and identify opportunities for growth.
- Drive value for key partners by supporting the development and delivery of activation programmes aligned with their business objectives and the Premier League’s strategic priorities
- Work closely with Premier League Clubs to manage partner-related rights, obligations and opportunities.
- Manage the approval and delivery of Partner campaigns, including support across Premier League digital platforms.
- Collaborate with Premier League and Partner teams in local markets to maximise visibility, engagement and activation opportunities in priority territories.
- Managing external resource requirements, including external activation agency and consultant relationships.
- Manage partnership invoicing and budget tracking and support annual budget projections.
- Work closely with the Senior Partnerships Manager to proactively identify additional activation opportunities to maximise the value of the Premier League to Partners.
Role Requirement
- Excellent relationship and stakeholder management.
- Proven experience in managing sponsorship activation plans and campaigns for multinational brands/rightsholders.
- Understanding of partnership marketing and measurement and the role that sponsorship plays.
- Relevant experience of account management with operational focus.
- Strong verbal and written communication skills and proficiency in Microsoft Office.
- Well organised with an ability to prioritise effectively and work to deadlines.
- Attention to detail, proactive and methodical approach to tasks.
- A can-do attitude, inspires others through own positive attitudes, energy, and passion.
Our commitment to safeguarding includes implementing robust safer recruitment procedures to assess the suitability of individuals applying for roles that involve work with children and adults who are or may be at risk of harm. For further information, please see our Safeguarding Policy and Safer Recruitment Guidance.
To apply please visit our careers page and apply with your CV and a cover letter. The closing date for applications is 10 August 2026.
We will remove barriers that prospective candidates might face at any stage of our recruitment process. If you have a disability and would like the advert in an alternative format, or would like to talk about how we can adjust the interview process to best support you, please contact [email protected].
About
The Premier League is home to some of the most competitive and compelling football in the world. The League and its Clubs use the power and popularity of the competition to inspire fans, communities and partners in the UK and across the world. The Premier League brings people together from all backgrounds. It is a competition for everyone, everywhere and is available to watch in over 900 million homes in 189 countries.We have a wide variety of responsibilities. These include organising the competition and its Handbook as well as managing the centralised broadcast and commercial rights. The work we do in conjunction with the Clubs also goes far beyond the 90 minutes. We support and provide a framework for youth development, we protect the organisation’s intellectual property, support the wider game and community programmes, undertake international development work and liaise with governing bodies and other leagues. The Premier League is an equal opportunities employer and strives to create an inclusive culture where talent can flourish. We believe in the potential of everyone and open our doors to those who share those values. All appointments will be made based on merit; however, we particularly encourage applications from women, people from minority ethnic communities, LGBTQ+ people and disabled people.
The Premier League London, England Office
London, United Kingdom
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