Panel Acquisition Marketing Executive, EMEA

• Lead acquisition marketing strategies across EMEA, tailoring activity to local market needs while aligning with regional growth objectives.
• Manage and optimise a diverse mix of digital acquisition channels, including paid search, paid social, affiliate marketing, co-registration programmes, search engine optimisation (SEO) and referral initiatives.
• Partner with the Global Panel team and local stakeholders to develop recruitment plans and drive panel growth.
• Monitor, analyse and report on campaign performance, focusing on cost efficiency, lead quality, conversion rates and long-term engagement.
• Identify opportunities to test, learn and scale new channels, partnerships and acquisition approaches.
• Build, manage and grow strategic affiliate and media partnerships, ensuring a high-performing and balanced acquisition portfolio.
• Lead supplier evaluations, commercial negotiations and contract discussions.
• Own acquisition budgets, forecasting volume requirements and tracking performance against agreed targets.
• Collaborate with design and content teams to develop effective landing pages, creative assets, email campaigns and user journeys.
• Drive website and landing page optimisation initiatives to improve conversion performance.
• Use reporting and visualisation tools to communicate performance insights and support data-driven decision-making.
• Champion innovation and continuous improvement by identifying new opportunities to increase efficiency, effectiveness and scale.

• Experience managing digital acquisition or performance marketing campaigns across multiple markets.
• Strong knowledge of paid search, paid social, affiliate marketing and broader customer acquisition strategies.
• Experience working with digital analytics, reporting platforms and performance measurement tools.
• The ability to analyse complex data sets and translate findings into actionable recommendations.
• Experience managing budgets, forecasting outcomes and delivering against growth targets.
• A strong understanding of conversion optimisation and customer acquisition metrics.
• Excellent stakeholder management and communication skills, with the confidence to influence and present to a variety of audiences.
• Experience working collaboratively across international or geographically distributed teams.
• Strong commercial judgement, problem-solving capabilities and a results-focused mindset.
• Proficiency in Microsoft Excel, PowerPoint and broader reporting tools.
• Experience with affiliate tracking platforms such as HasOffers is beneficial but not essential.
• A bachelor's degree in Marketing, Business, Analytics or a related discipline, or equivalent professional experience.

• The opportunity to influence growth across a strategically important region.
• Exposure to diverse international markets and digital acquisition programmes.
• A collaborative environment where new ideas and experimentation are encouraged.
• Opportunities to develop your technical, commercial and leadership capabilities.
• The chance to work alongside experienced marketing, research and analytics professionals.
• A culture built around growth, purposeful collaboration and helping colleagues thrive.

Please note: We cannot offer visa sponsorship for this role.

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