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IPG Mediabrands

Paid Social Account Manager - Volvo

Posted 11 Days Ago
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London, Greater London, England
Mid level
London, Greater London, England
Mid level
The Paid Social Account Manager will oversee Paid Social campaigns across multiple platforms and European markets, collaborating with the Paid Social Account Director for strategy planning and ensuring best-in-class campaign delivery and optimization. They will also mentor junior team members and manage the team's financials.
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About Us 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

About The Client: Volvo Cars – Driving Change Together

Many brands talk about purpose, but Volvo embodies it. Its values, deeply ingrained in its identity, drive its success.

Volvo places its brand and purpose at the core of its business. The guiding principle, For Life, reflects its mission to provide freedom of movement in a personal, sustainable, and safe way.

Personal – For Life
Life is precious, and so is living. Volvo helps people embrace life, celebrating individuality and the freedom to be themselves. The company strives to simplify life, reduce stress, and enable joy and peace of mind. Rooted in Swedish values, Volvo prioritizes quality of life as much as life itself.

Sustainable – For Life
Volvo protects people and the planet, aiming for net-zero emissions and a circular economy. Its commitment to sustainability improves lives globally.

Safe – For Life
Since 1927, when co-founder Gustaf Larsson declared, “Cars are driven by people. The guiding principle behind everything we make at Volvo, therefore, is and must remain, safety,” Volvo has been synonymous with safety. It continues to pioneer the safest, smartest mobility technologies to protect lives.

Missions
Volvo’s five missions drive its business:

People: Empower employees to live the company’s values, positively impacting customers, partners, and society.

Product: Deliver people-centered, fully electric products by 2030.

Technology: Develop innovations benefiting people and the planet.

Customers: Foster growth through strong consumer relationships and omni-channel approaches.

Digital: Build secure digital infrastructure to enable scalability and efficiency.

Volvo Cars is advancing toward full electrification, with five electric cars on the market and five more in development. Electric and hybrid models now make up nearly 50% of sales, making this a pivotal time to help shape the future of mobility with Volvo’s inspiring teams. Our job as Volvo’s global media agency partner is to help them hot their ambitious sales and electrification goals in 31 countries worldwide.

We believe that good enough is not good enough. We hope you do too.

We are excited to have you and your unique talent helping us to realize our ambition to be the best media agency in the world.

ROLE OVERVIEW

Composed of 6 specialists (2 per channel) in addition to the activation lead, this unit focuses on planning and overseeing the activation of Paid Search, Paid Social, and Programmatic campaigns across 20 European markets plus South Africa. They work in step with dedicated resources at the centralised biddable activation hub (based in Mumbai, India) to execute and optimize biddable media plans aligned with regional and global performance objectives across campaign types. By maintaining expertise across channels and following the playbooks and guidance of Global channel leads, the regional biddable team drives consistency, efficiency, and innovation in media activation.

The perfect candidate will have strong experience working on branding and performance (direct response) through key channels such as Facebook and Instagram, with other channels such as Twitter, Pinterest, Snapchat, TikTok and LinkedIn being a plus. In this team, this individual will act as an expert on all things Paid Social. They will also oversee the daily delivery and optimisation of campaigns, as well as support Account Executives.

This role provides the perfect platform for the candidate to support the Paid Social Account Director with the planning of campaign strategies and tactics for pitches.

ROLE AND RESPONSIBILITIES:

  • Being a source of expertise in Biddable Media – particularly Paid Social (Facebook/Instagram, Twitter, TikTok, Snapchat, Pinterest and LinkedIn) – for the wider business and our clients
  • Working with the Paid Social Account Director to plan campaign strategies and tactics.
  • Managing the team’s financials
  • Ensure the team runs best in class Paid Social campaigns that align with creative and platform best practice.
  • Have a good understanding of platform updates and ensure your client is updated on changes that effect strategies or on-site tracking.

Desired Skills & Experience

  • Experience in working with both branding and performance clients.
  • Experience working with most Paid Social platforms including Facebook, Instagram, Twitter, TikTok, Pinterest, Snapchat and LinkedIn’s ad platforms. (Not compulsory to have worked on all but have some understanding of how each is planned).
  • Passionate about digital and developing junior team members
  • Confident in leading conversations around social strategy and tactics.
  • Strong written and numerical skills.
  • Strong Excel skills.

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands is an equal-opportunity employer and is committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at [email protected] if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

THE PERKS 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

  • Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  
  • Free breakfast and free lunch  
  • Early finish Fridays 
  • Core Hours (Mon-Thurs, flexible start/finish times)   
  • Retail discounts 
  • Electric vehicle salary sacrifice car scheme 
  • Wellbeing programme, including Headspace & flu jabs 
  • Interest-free season ticket loan  
  • Paid time off for Volunteering  
  • Group Income Protection  
  • Life Assurance  
  • Private Medical Insurance or Health Cash Plan (dependent on level)  
  • Group Personal Pension Plan with matched contributions from 3-6%  
  • Generous Parental Leave & Pay   
  • Independent mortgage advice  
  • Financial education  
  • Employee Assistance Programme  
  • Free eye tests  
  • Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!

Top Skills

Facebook
Instagram
LinkedIn
Pinterest
Snapchat
Tiktok
Twitter

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