Paid Search Manager

Posted 10 Days Ago
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London, Greater London, England
3-5 Years Experience
AdTech • Marketing Tech
The Role
Account Manager role in the Performance Media team, responsible for managing Paid Search and YouTube activity for a global luxury brand. Focus on strategic and tactical execution, client communication, team development, and budget management.
Summary Generated by Built In

Company Description

With a history that dates back over 80 years,Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our ‘Power of One’ business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa. 

We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!

Job Description

We are looking for an Account Manager to join our Performance Media team, with specific responsibility for managing Paid Search and some YouTube activity, focused on the Global account of a heritage luxury brand.

The ideal fit for the role would be an individual who is able to lead the strategic and tactical execution of paid search and YouTube campaigns, has an attention to detail and prioritises quality assurance of outputs. They will be able to communicate Paid Search impact and changes in a clear manner, articulating both at a topline basis and where required, a more granular and technical basis to suit the individual client stakeholders.

The individual will thrive at developing their executives in the same fashion, in terms of ensuring high quality outputs and deadlines delivery in a timely manner. They will have strong motivation to drive high quality performance, be structured in their way of working, and able to document work items and delegate effectively.

Qualifications

  • Be responsible for search activations and performance, ensuring a best-in-class approach and evolving our execution approach in the face of a fast-evolving channel and landscape
  • Lead the day-to-day client communications of the paid search account and manage executives to own the implementation of optimisation tactics
  • Highly proficient in using paid search and analytics technologies and will have immaculate client-servicing skills, including a very strong grasp of how to create simple, effective stories from large datasets
  • Present their ideas and proactively and communicate in a clear and concise manner to wider team members and the lead clients
  • Execute plans and influence the direction with an activation viewpoint
  • Work closely with the Account Director to actively drive innovative thinking with our search activations
  • Manage a team of Account Executives, developing their own management style to coach and mentor others in delivering against day-to-day responsibilities effectively
  • Manage large budgets, develop processes where necessary and adhere to agency and client financial processes

Additional Information

Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. 

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

#LI-Hybrid

The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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