Cognism is a market leader in international sales intelligence. Access to our premium data, has helped a wide variety of global revenue teams change their approach to prospecting, resulting in predictable and prosperous outcomes.
Following multiple successful funding rounds and the acquisition of Mailtastic (2020), an email signature solution provider, and Kaspr (2022), a Paris-based sales prospecting tool, there has never been a more exciting time to join us.
As we grow, one of our main objectives is to continue hiring individuals, who are both a professional and cultural fit for our Company. Our values are at the core of everything we do!
Our people;
- Are Nice!
- Are Collaborative. We’re in this together!
- Are Solution-Focused. For every problem, we’ve got a solution!
- Are Understanding.
- Celebrate Individual Contributors.
We are committed to creating a diverse and inclusive global workplace, which encourages you to achieve any goals you may have, while having fun along the way!
Who We’re Looking For:
We are looking for a talented and driven Paid Media Manager/Performance Marketing Specialist to join our team. In this role, you'll have the opportunity to lead and own the paid media strategy, scaling our efforts in the French and DACH regions.
The ideal candidate will bring hands-on experience in creating, managing, optimizing, and reporting on paid media campaigns across LinkedIn, Google, and Facebook. If you’re passionate about driving results and eager to make an impact, we’d love to hear from you.
Your Key Responsibilities:
- Develop and execute paid media strategies that align with client objectives and drive measurable results.
- Manage, optimize, and scale paid media campaigns across LinkedIn, Google, and Facebook.
- Use Looker Studio for detailed reporting and insights, ensuring data driven decisions are at the core of all campaign strategies.
- Maintain direct communication with internal stakeholders, leading calls and presentations to discuss strategies, progress, and results.
- Continuously explore new platforms and technologies to enhance campaign performance and achieve growth.
- Demonstrate familiarity with B2B marketing strategies and tailor campaigns to business audiences.
- Exhibit proven experience in managing and optimizing paid media campaigns across LinkedIn, Google, and Facebook.
- Show proficiency in Excel, with strong analytical skills and the ability to translate data into actionable insights.
- Possess excellent communication and presentation skills, with the confidence to lead internal calls and discussions.
- Be a team player with a positive attitude, capable of working in a close knit environment and contributing to a collaborative team culture.
- Be a self-starter who can take ownership of projects and drive results.
Your Role:
- Day-to-day budget management.
- Campaign reporting and analysis.
- Insights/knowledge sharing.
- New campaign creation, including ad copy and creative optimization.
- Audience segmentation and targeting.
- Managing day-to-day digital marketing operations (e.g., removing filters, changing bid strategies, etc.) across all paid advertising channels, including but not limited to LinkedIn, Google, Meta, and YouTube, and reporting on these channels.
- Creating (and then automating) campaign reports.
- Collaborating with our Demand Generation, Customer Marketing, and Product Marketing teams to improve the quality and consistency of campaigns.
Requirements:
- 2 years experience in B2B SaaS marketing.
- French and German skills would be an asset but are not strictly required for the role.
- Proven experience in LinkedIn Ads, Google Ads, Meta Ads, or Programmatic Display.
- A demand generation mindset, ensuring we provide value for our prospects.
- Experience with any of the following analytics tools would be beneficial: Salesforce, HubSpot, Excel, Metadata, Cognism Prospector.
- An analytical, experimental, and data driven mindset; this is certainly not one of those placeholder requirements.
- You are energized by opportunities to learn and adopt new strategies and tactics; you are active in online communities; and you love asking tough questions.
- You have at least one favorite marketing tool that you can’t work without.
- Ad platform certifications.
Note: This role is hybrid and requires attendance at our London Bridge based office on a weekly basis.
We look forward to hearing from you!
Top Skills
What We Do
Cognism is a leader in international sales intelligence, setting a new standard for data quality and compliance, trusted by 1800+ revenue teams worldwide.
Cognism helps businesses find, engage and close their dream prospects by providing premium company and contact information, including firmographics, technographics, sales trigger events, intent data, verified business emails and phone-verified mobile numbers.
Next level GDPR & CCPA compliance, combined with innovative technology and integrations with leading CRM and sales engagement partners, make Cognism the number one choice for businesses looking to create a predictable pipeline, find their next best business opportunity and overcome global compliance barriers.
