Marketing Operations Manager

About Us:

At Encord, we're building the AI infrastructure of the future. The biggest challenge AI companies face today is not half as glamorous as the outside world may think: it's all about data quality. In fact, the success of any AI application today relies on the quality of a model's training data — and for 95% of teams, this essential step is both the most costly, and the most time-consuming, in getting their product to market.

As ex-computer scientists, physicists, and quants, we felt first-hand how the lack of tools to prepare quality training data was impeding the progress of building AI. AI today is what the early days of computing or the internet were like, where the potential of the technology is clear, but the tools and processes surrounding it are still primitive, preventing the next generation of applications. This is why we started Encord.

We are a talented and ambitious team of 75+, working at the cutting edge of computer vision and deep learning, backed by top investors, including CRV and Y Combinator, leading industry executives like Luc Vincent, former VP of AI at Meta, and other top Bay Area leaders in AI. We are one the fastest growing companies in our space, and consistently rated as the best tool in the market by our customers. We have big plans ahead and are looking for a rockstar Marketing Operations Manager to join our team!

About You:

You are obsessed with numbers and genuinely enjoy simplifying complex manual tasks, discovering new insights, and helping shape the go-to-market strategy for the company.  With that you bring a “can-do” attitude and exceptional attention to detail to discovering the truth buried within the data. The ideal candidate will be an all-out team player, but at the same time, be a hands-on self-starter, driven, a great relationship builder, and someone passionate about owning initiatives from beginning to end.

What we look for:

-5+  years of experience in marketing operations and analytics, preferably in a B2B SaaS environment. 

-Experience in scaling Marketing Ops at early stage AI, data, or analytics startups is a huge plus.

-Experience with HubSpot, Heap, and Clearbit.

-Proven experience with campaign operations, lead flow management, data hygiene, and attribution models.

-Strong understanding of marketing KPIs and pipeline analyticsTechnical aptitude with the ability to troubleshoot and solve system issues

-Ability to manage multiple priorities and deadlines in a fast-paced environment

-Bachelor’s degree in Marketing, Business, Analytics, or a related field

Preferred Skills:

-Experience with predictive analytics and advanced attribution modeling

-Familiarity with ABM strategies and toolsKnowledge of SQL or other data-querying languages is a plusAbout the Role 

This is our founding Marketing Ops role and we are seeking a talented and detail-oriented Marketing Operations Manager. This role combines expertise in marketing operations with a passion for analytics, ensuring seamless campaign execution, optimal tool stack management, and actionable insights to drive data-driven decisions.

The Impact You Will Have:

Marketing Operations:

-Manage and optimize the marketing technology stack, including Hubspot, Heap, and __ enrichment tool, ensuring tools are fully utilized and integrated effectively.

-Campaign operations, including email marketing, automation workflows, lead scoring, segmentation, and nurturing strategies.

-To maintain a high-quality database, ensure accurate and efficient lead flow processes, including routing, deduplication, and data hygiene.

-Collaborate with cross-functional teams to streamline processes and improve marketing-sales alignment, including lead handoff and full funnel reporting across all marketing touchpoints.

-Work hand-in-hand with RevOps to ensure GTM alignment

-Find creative ways to streamline processes, automate tasks, enhance our tech stack, and level up the marketing team's skills with impactful training (make the marketers self reliant).

Analytics & Reporting:

-Own the design, creation, and maintenance of dashboards and reports to give the team a clear view of key marketing metrics and trends, enabling fast and impactful decision-making.

-Dive deep into ad hoc analyses across channels like SEO, paid search, website, and event marketing, uncovering actionable insights that directly shape strategy and drive growth.

-Shape the evolution of Encord measurement frameworks—such as attribution modeling and MMM—ensuring our methods adapt to the company’s growing needs while delivering sharper ROI insights and influencing smarter marketing investments.

-Partner with stakeholders to define and build the analytics required for new logo acquisition and install base marketing.

-Shape the future of Marketing Ops analytics stack.

What We Offer:

- Competitive salary, commission and equity in a hyper growth business.

- Strong in-person culture: most of our team is in the office 3+ days a week.

- Room to grow into anything you choose to — a year ago we were 25 people, now we're 60. We'll be growing insanely fast over the next 24 months and you'll have all the opportunities for growth as you can handle.

- 25 days annual leave a year + public holidays.Encord offers a unique opportunity to be part of a startup with a clear mission and vision.

You will get to explore and build services enterprise AI use cases across many different industry verticals such as healthcare, surveillance, retail, agriculture and many more. Our work is at the cutting edge of computer vision and deep learning, which also includes working on solving unsolved problems within those fields.