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Pfizer

Market Intelligence Sr. Manager / Gerente Sr. BAI/IIS - Inteligência de Mercado

Posted 6 Days Ago
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Hybrid
São Paulo
Senior level
Hybrid
São Paulo
Senior level
The ISE/BAI Manager leads market analytics, collaborates with local teams to drive data-driven decisions, and manages staff while ensuring high-quality insights for oncology business strategies.
The summary above was generated by AI
The ISE/BAI Manager will partner with the local commercial teams of specific Business Units or areas under his/her responsibility (initial focus on Omcology) to ensure the delivery of high-quality strategic business decision support. This colleague will partner with other analytics functions as necessary to ensure all resources are fully and appropriately leveraged to deliver solutions to business issues.
This role is dynamic, highly collaborative, and includes innovative analytical capabilities and the ability to communicate the insights effectively.
ROLE RESPONSIBILITIES
Role definition and Key Accountabilities include, but are not limited to:
  • Lead analytical insights support and recommend, define and implement business analytics plans that generate insights for business priorities and objectives.
  • Drive data driven resource allocation by applying regional and local AI enabled tools and subnational analysis;
  • Frame, investigate, and answer key business questions by using analytical capabilities such as: performance measurement, customer analytics, primary market research, segmentation, and customer facing sizing, among others.
  • Ensure effective performance measurement and deliver regular assessments of portfolio performance to clients. Ensure clear articulation of the data and its meaning for the business.
  • Perform market assessments for supporting new launches and business development initiatives, including activities such as designing market forecasts, patient flows and plans to close data gaps;
  • Manage direct reports, providing on the job coaching and appropriate level of exposure to team members and contributing to a healthy and productive work environment; Manages projects with and through others; shares responsibility and credit; develops self and others through teamwork; comfortable providing guidance and sharing expertise with others to help them develop their skills and perform at their best; helps others take appropriate risks; communicates frequently with team members earning respect and trust of the team;
  • Interact with Analytical Hub colleagues to guide them to develop analysis and dashboards required for the local clients.

PROFESSIONAL CHARACTERISTICS
  • Analytical Thinker: Understands how to synthesize facts and information from varied data sources, both new and pre-existing, into discernable insights and perspectives; takes a problem-solving approach by connecting analytical thinking with an understanding of business drivers and how ISE can provide value to the organization.
  • Strong Data and Information Manager: Understands and uses analytical skills/tools to produce data in a clean, organized way to drive objective insights;
  • Exceptional Communicator: Can understand and translate complex, technical findings of the team into commentary that facilitates effective decision making by local clients.
  • Relationship Manager: Acts as a thought partner and brings forward recommendations/questions that influences stakeholders.
  • Influencer: Clearly articulates expectations, capabilities, and action plans; actively listens with others' frame of reference in mind; appropriately shares information with team; favorably influences people without direct authority

PROFESIONAL EXPERIENCE AND EDUCATIONAL REQUIREMENTS
Technical Skills
  • Fluent or Advanced English (written and spoken);
  • Understands quantitative and qualitative research methodologies. Extensive experience in management of secondary data. Knowledgeable about study design and able to assess vendor technical capabilities.
  • Extensive experience in management of secondary data and familiarity with pharma applicable data is highly desired.
  • Proven ability to connect, integrate and synthesize analysis and data into a meaningful 'so what' to drive concrete strategic recommendations and enable commercial decision making.
  • Previous demonstrated experience of forecasting revenues and patient flow scenarios;
  • Demonstrable a strong multi-discipline experience (10+ years), with a preference for exposure to analytics, business development, field force effectiveness, marketing, sales and/or operations, as well as experience in the pharmaceutical industry, management consulting or strategy.
  • Healthcare and Pharmaceuticals experience highly preferred.

Last date to apply for job: Dec 19th
EEO (Equal Employment Opportunity) & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, or disability.
Marketing and Market Research

Top Skills

Ai Enabled Tools
Analytical Tools

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