About Sona
Running a frontline business is an operational puzzle most software has never touched. Shift-by-shift labour costs, compliance that changes by region and by role, and margins thin enough that a badly built rota can sink a quarter. It's a harder problem than most white-collar SaaS, and yet frontline sectors employ 80% of the global workforce and have received about 1% of the last decade's software investment.
We think that's because the problem needed AI, not just better software, before it was solvable. Frontline organisations sit on enormous amounts of operational data. Used properly, that data lets agents take on real parts of running the business rather than just reporting on it. That's what we're building at Sona, and it's early enough that the systems you build now will still be foundational in three years.
We've raised over $100M from N47, Felicis, Gradient and Northzone, signed more than 100 enterprise customers across the UK and US, and opened offices in London, New York, Austin and Lisbon. More on working at Sona here.
About the Role
Sona's Labour AI team builds the forecasting, rules and scheduling tools that help hospitality and retail businesses get staffing right. This role is about getting that tooling to work for a specific site: its trading patterns, its staff, its quirks. You'll work directly with customers to turn Sona's tools into labour models that are used on site and have a huge impact.
You'll derive labour rules from real trading data, spend time on site with customer teams to learn how the business runs, and build the trust with site managers. You'll present the impact and ROI of that work to customer executives and general managers, and act as the subject matter expert for labour optimisation in sales conversations.
You'll also be the person site managers trust enough to change how they staff, and the person customer executives and General Managers trust enough to back the changes you're proposing. You'll need as much influence as analysis to make that work. You'll report back to customer leadership on the impact, in numbers they can take to their own board.
You'll adapt the same underlying labour model across different business types, from QSR to premium dining to retail.
Responsibilities
Derive labour rules from real trading data using Sona's tooling and your own operational knowledge
Spend time on site with customer teams, learning practical realities like stock deliveries and close-down procedures
Build trust with site managers so workload models actually get followed
Present impact and ROI to customer executives and general managers, winning buy-in for operational change
Act as the labour optimisation subject matter expert in sales conversations
Work across the full portfolio of live customer projects, picking up work as priorities shift between accounts
Requirements
An operational background in hospitality, retail, or a similar hourly-workforce, fluctuating-demand business. You understand how the business runs day to day, not just how to analyse it from the outside
Confident presenting to and winning buy-in from customer executives, general managers and boards, and comfortable holding your own with competing agendas in the room
Comfortable with technology and confident picking up new tools quickly, including using AI tools in your own workflow
Able to look into the data yourself and make decisions from what you find
Comfortable operating without a fixed playbook
Excited about using AI in your day-to-day work to 10x your output
Bonus: a retail or workforce-management background where the underlying concepts transfer to hospitality
Bonus: a commercial finance background with genuine credibility in front of operators
We're a hybrid working team you can expect to work 2+ days/week in our London office (Soho), and 2+ days/week on site with customers.
Benefits
Salary: £85,000 - £100,000
Share options
35 days annual leave (25 days standard plus 10 flexible public holiday days)
Extra day of leave for every year of service
Pension contributions matched up to 5%
Comprehensive health insurance
Enhanced parental leave & pay
Salary sacrifice childcare scheme (Workplace Nursery)
Annual all expenses paid team retreats
The latest Macbook and equipment budget for your home office
Professional development budget
Unlimited free books
Note: this represents a typical benefits package for a UK-based, full-time employee. Exact details may vary based on location and employment type but we try to be as fair as possible to all of our team members. Please ask your contact in the Talent team to clarify the available benefits for you.
Sona (getsona.com) London, England Office
London, United Kingdom
