International Marketing Director

About Us  

Orveon is a new kind of beauty company launched in December 2021 when we acquired our three iconic brands - bareMinerals, BUXOM, and Laura Mercier. With more than 1,000 employees and operating in 40+ countries, we're a truly global business. Our headquarters are in New York, with additional locations in major cities worldwide. 

We love our brands and are embarking on a powerful shift: To change how the world thinks about beauty. We are a collective of premium and prestige beauty brands committed to stark honesty, co-creation, and making a sustainable cultural impact.  

People here are passionate, entrepreneurial and most of all, bold. This is an inspirational group of talented, silo-busting, confident and humble people, working together to build something better. We are looking for the best talent to join us on that journey. We believe we can accomplish more when we #Face Forward Together! 

About the Role  

To drive profitable and sustainable growth across international markets by supporting the GM, International Distribution in developing and executing short-, mid-, and long-term commercial and marketing strategies. The role focuses on identifying market opportunities, strengthening brand presence, enhancing distributor partnerships, and ensuring the successful execution of global and regional initiatives. Additionally, the role is responsible for building high-performing teams, fostering cross-functional collaboration, and aligning commercial marketing efforts with business goals to maximize performance, innovation, and brand consistency across all touchpoints. 

Key Responsibilities: 

COMMERCIAL MARKETING 

• Support the CRO to Build a Profitable short-, mid- and long-term Growth Strategy to drive exponential profitable growth of existing business while identifying white space opportunities to accelerate the brands penetration and distribution. 
• Support the CRO and the International Teams in partnering with the Global Teams to develop ad Hoc Commercial and Marketing Projects which could not necessarily have a Global Scope. For Example, Regional Products Innovation, TREX, Value Offer Proposition or Dedicated Key Consumption Periods activations which can be different Region by Region.  
• Collaborating with local stakeholders to develop and implement strategies that drive sell-out by maximizing sell-in opportunities, contributing to overall business growth. 
• Support the Regional Teams and the Global Team in building and deploying Global Launching maximizing investment effectiveness and results. 
• Partner with the distributors in building a digital marketing ecosystem, social media, influencer marketing and other traditional marketing activations resulting in customer acquisition and revenue growth 
• Support the GM, International and the Global Brand President to Develop Performance Marketing KPIs to monitor the performance of the local specific projects. 
• In-depth research and analysis of the market, competitive intelligence, consumer dynamics and product gaps to identify and develop both short- and long-term strategy for business growth that is sustainable and consistent for internal brands as well as identifying new innovation needed to meet market demand. In addition to ascertain any threats in the process. 
• Monitor the Competition and how they are performing, building an action plan on potential gap closing activities.  
• Ensure consistency in branding and messaging across all commercial marketing initiatives. 
• Work together with the Global Team on pricing projects to be cascaded to the local markets and coordinate the process to generate consistency. 
• Lead and represent International in Global Digital, Creativity and Innovation) monthly meetings.  
• Oversee Visual Merchandising (VM) and Education team to ensure alignment with brand objectives and enhance customer experience. 
• Build a process to collate and consolidate all the International in market activations to internally and externally celebrate Orveon successes.  

TEAM MANAGEMENT  

• Build and lead a high-performing team, fostering a culture of creativity, collaboration, and accountability. 
• Establish clear goals and objectives to the team. 
• Lead by example and encourage teamwork and cross-functional collaboration across functions and respective markets. 
• Ensure appropriate training and support to the team to ensure they fully understand their responsibilities and have sufficient tools to succeed. 

THE IDEAL FIT 

• Enthusiastic, passionate with Strong Sales and Marketing Working Experience in the Luxury Beauty industry. 
• Strong communication skills and ability to clearly articulate impact; ability to influence and work cross-functionally across several internal and external teams. 
• Strategic and critical thinker with the ability to clearly communicate a vision. 
• Thrive in a start-up environment and navigate effectively in complex and ambiguous situations. 
• Agility in managing relationships with Senior and Top Management. 
• Able to work with a multi-countries diverse team and possibly remotely based. 
• High levels of collaboration, strong teamwork ethics, and culturally sensitive. 
• Experience working with Global Teams and collaborating across multiple geographies. 
• Ability to lead, inspire, and manage a diverse team. 
• Experience in Developing and Leading Retail Excellence Programs with an Omni-Channel approach  
• Proven expertise in Ecommerce and Digital strategy. 
• Strong expertise in media planning and strategy, with a focus on maximizing brand visibility and engagement. 
• Proven track record in managing marketing strategies across multiple geographies, in a Beauty industry. 
• High Level of Flexibility in working with multiple time zone. 
• High Level of Flexibility to travel 40% of the time (as average) 

What Orveon offers you:   

You are a creator of Orveon’s success and your own. This is a rare opportunity to share your voice, accelerate your career, drive innovation and fostering growth. We’re a human sized company so your work will have a big impact on the organization. We invest in the well-being of our Orveoners – both personally and professionally and provide tailored benefits to support all of you, such as: 

• “Hybrid First” Model – Flexibility to work remotely or in-office, balancing virtual and face-to-face interactions. minimum 3 days per week in the office 
• “Work From Anywhere” – Freedom to work three (6) weeks annually from the location of your choice. 
• Complimentary Products – Free and discounted products on new releases and fan-favorites. 
• Professional Development – Exposure to senior leadership, learning and development programs, and career advancement opportunities. 
• Community Engagement – Volunteer opportunities in the communities in which we live and work. 

Opportunities and Accommodations - Orveon is deeply committed to building a workplace and global community where inclusion is not only valued but prioritized. Find out more on our careers page. 

BE AWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious recruiter activity by persons that are posing as Orveon Global Recruiters/HR. Please confirm that the person you are working with has an @orveonglobal.com email address. Additionally, Orveon Global does NOT request financial information or payments from candidates at any point during the hiring process. If you suspect fraudulent activity, please visit the Orveon Global Careers Site at https://www.orveonglobal.com/career to verify the posting and apply though our secure online portal.