Influencer Manager

Posted 12 Days Ago
Be an Early Applicant
London, Greater London, England
3-5 Years Experience
AdTech • Digital Media • Marketing Tech
The Role
The Influencer Manager plays a key role in supporting the Head of Influencer in defining, growing, and managing the influencer offer at the Mediabrands Content Studio. Responsibilities include strategic planning, creative ideation, influencer engagement, campaign management, insights analysis, teamwork, and budget oversight.
Summary Generated by Built In

About Us 

Mediabrands Content Studio is the in-house content production studio delivering work for all of Mediabrands’ clients. MBCS is a multi-disciplinary team of content producers working across many large global and regional brands. 

Role Description 

The Influencer Manager plays an essential role in supporting the Head of Influencer in defining, growing and managing the MBCS influencer offer. As part of the MBCS team, you will manage the execution of multiple influencer campaigns across a range of clients. Your role requires a strong understanding of what makes influencer campaigns effective and a flair for generating new business. At MBCS, we aim for excellence and view each new project as an opportunity to set new industry standards. 

 

CORE RESPONSIBILITIES 

Strategic planning and implementation 

Work closely with the Head of Influencer to refine and implement influencer strategies, ensuring they align with our clients’ media strategies and campaign objectives. Develop detailed project plans to turn ideas into successful campaigns. 

Creative ideation and execution 

Contribute to the creative development of influencer campaigns with innovative ideas that meet our clients’ strategic objectives. Translate these ideas into actionable campaign elements that deliver on effectiveness. 

Influencer engagement  

Identify, engage and manage influencer talent, ensuring an excellent fit with our client’s requirements and the wider strategic framework laid out by Strategy and Comms Design Directors. Maintain a proactive approach to managing talent, ensuring ongoing positive relationships and identifying new and exciting talent opportunities on an ongoing basis. 

Campaign Management Excellence 

Oversee the detail of campaign management, including timelines, deliverables, and cross-functional coordination. Ensure each campaign component works in harmony to create a compelling narrative that aligns with our clients’ brand objectives. 

In-depth Insights 

 Stay head of trends, consumer behaviour, and cultural shifts in the influencer sector, using them to inform strategic decisions and provide a competitive edge in our campaign offerings. 

 Cross-Disciplinary Teamwork  

Facilitate strong working relationships across different departments. Act as the connective tissue between MBCS and our partners within the Mediabrands family, including Strategy, Comms Design and Analytics. 

 Budget Oversight 

 Manage campaign budgets with a focus on efficiency and effectiveness. Work with the Head of Influencer to review financial models and pricing strategies, ensuring the most beneficial terms for our clients. 

 

 DESIRED SKILLS AND EXPERIENCE 

  • Strong experience in an influencer manager role, or related field, with demonstrated expertise in managing multiple, complex influencer campaigns. 
  • Excellent people skills, with the ability to build and maintain strong, positive relationships quickly. 
  • Strong project management and organisational skills, with the ability to balance multiple priorities in a fast-paced environment. 
  • Strong attention to detail and ability to manage multiple tasks at once. 
  • Required PC proficiency and solid working knowledge of Microsoft Office Suite and Keynote 
  • Ability to work successfully within a dynamic and fast paced environment. 
  • Excellent presentation skills. 

 

Employee Transparency 

At Mediabrands and Kinesso, we celebrate difference and believe this makes us stronger. Mediabrands and Kinesso are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at [email protected] if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

The Perks 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits: 

  • Flexi–leave, with 25 days annual leave to be taken as a minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year 
  • Free breakfast and free lunch 
  • Early finish Fridays 
  • Core Hours (Mon-Thurs, flexible start/finish times)  
  • Retail discounts 
  • Electric vehicle salary sacrifices car scheme 
  • Wellbeing programme, including Headspace & flu jabs 
  • Interest free season ticket loan 
  • Paid time off for Volunteering 
  • Group Income Protection 
  • Life Assurance 
  • Private Medical Insurance or Health Cash Plan (dependent on level) 
  • Group Personal Pension Plan with matched contributions from 3-6% 
  • Generous Parental Leave & Pay  
  • Independent mortgage advice 
  • Financial education 
  • Employee Assistance Programme 
  • Free eye tests 
  • Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!

Top Skills

The Company
HQ: New York, New York
10,936 Employees
On-site Workplace

What We Do

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com

Jobs at Similar Companies

SharkNinja Logo SharkNinja

Environmental Manager

Beauty • Robotics • Design • Appliances • Manufacturing
Easy Apply
London, Greater London, England, GBR
3600 Employees

SharkNinja Logo SharkNinja

Senior Marketing Communications Insight Manager

Beauty • Robotics • Design • Appliances • Manufacturing
Easy Apply
London, Greater London, England, GBR
3600 Employees

SharkNinja Logo SharkNinja

eCommerce IT Operations Coordinator

Beauty • Robotics • Design • Appliances • Manufacturing
Easy Apply
London, Greater London, England, GBR
3600 Employees

Verkada Inc Logo Verkada Inc

Enterprise Development Representative - DACH

Cloud • Hardware • Security • Software
London, Greater London, England, GBR
2000 Employees

Similar Companies Hiring

Contentsquare Thumbnail
Software • Marketing Tech • Enterprise Web • Design • Analytics
SG
1800 Employees
Getty Images Thumbnail
Software • News + Entertainment • Natural Language Processing • Machine Learning • Generative AI • Digital Media • Computer Vision
Seattle, WA
1700 Employees
Integral Ad Science Thumbnail
Marketing Tech • Digital Media • Big Data • AdTech
New York, NY
900 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account