Senior Director, Global Marketing Communications
Role Overview
TD SYNNEX is seeking a Senior Director, Global Marketing Communications to lead corporate brand strategy, global storytelling, and integrated marketing communications. This role operates at the enterprise level, shaping how TD SYNNEX is positioned globally while enabling regional teams to activate our brand consistently and effectively across markets.
Reporting to the CVP, Global Communications & Corporate Citizenship, this leader will drive brand visibility, develop high‑impact global campaigns, and build scalable content programs that strengthen our reputation with customers, partners, and the broader technology ecosystem.
What You’ll Do
Global Brand Strategy & Campaign Leadership
- Define and execute the corporate brand marketing strategy to increase awareness, preference, and credibility globally.
- Lead integrated, multi‑channel brand campaigns across paid, earned, and owned media.
- Strengthen TD SYNNEX’s external presence through industry engagement, partnerships, and sponsorships.
- Track and optimize brand health metrics, including awareness, perception, and share of voice.
Content, Storytelling & Executive Visibility
- Own the global content strategy supporting brand and demand objectives.
- Scale high‑impact content programs including thought leadership, customer stories, and executive narratives.
- Oversee corporate web, blog, and social storytelling to ensure clarity, consistency, and engagement.
- Use performance insights to continuously optimize content reach and impact.
Paid Media & Digital Amplification
- Lead paid media strategy to amplify corporate campaigns across digital, social, and targeted B2B channels.
- Optimize media investment to maximize ROI and brand reach.
- Partner with regional teams to guide local activation and execution.
Regional Enablement & Governance
- Enable Regional CMOs with campaign frameworks, toolkits, and “campaign‑in‑a‑box” programs.
- Establish governance models that balance global brand consistency with regional flexibility.
- Partner across global digital platforms to ensure seamless execution within the DXP/CMS ecosystem.
Leadership & Influence
- Lead and develop a high‑performing global team and agency partners.
- Influence across a complex, matrixed organization without direct authority.
- Serve as a trusted advisor to senior stakeholders and cross‑functional leaders.
What’s Required
Experience
- 10–15+ years of progressive leadership in global brand marketing, marketing communications, or corporate marketing.
- Proven success building brand awareness in B2B, technology, or complex channel‑driven environments.
- Demonstrated experience leading integrated campaigns and paid media strategies.
- Strong track record scaling content programs with measurable business impact.
- Experience leading lean teams and managing external agencies in matrixed organizations.
Capabilities
- Deep expertise in global brand strategy, positioning, and storytelling.
- Data‑driven marketer with strong understanding of brand and content performance metrics.
- Strong executive presence with the ability to influence, align, and inspire across regions.
- Hands‑on leader who balances strategic vision with operational execution.
Annual compensation offered will be based on several variables including geographic location, work experience, education and skills/ achievements, and will be mutually agreed upon at the time of offer. Hiring Salary Range (TTC): $170,000 - $250,000. This position would also have a Manage Incentive Plan and Stock Incentive program, pending board approvals
Why TD SYNNEX
At TD SYNNEX, you’ll shape how a global technology leader shows up in the market—connecting strategy, storytelling, and execution at scale. This role offers the opportunity to make a visible, enterprise‑wide impact while partnering with world‑class teams across region
At TD SYNNEX, our values guide everything we do: Together, We Own It, We Dare to Go, We Grow and Win, and above all, We Do the Right Thing. These principles shape how we work with each other, our partners, and our communities as we drive innovation and create lasting impact.
What’s In It For You?
- Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
- Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
- Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
- Diversity, Equity & Inclusion: It’s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
- Make the Most of our Global Organization: Network with other new co-workers within your first 30 days through our onboarding program.
- Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.
Don’t meet every single requirement? Apply anyway.
At TD SYNNEX, we’re proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you’re excited about working for our company and believe you’re a good fit for this role, we encourage you to apply. You may be exactly the person we’re looking for!
We are an equal opportunity employer and committed to building a team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law.
TD SYNNEX is an E-Verify company
