Lead Shark Home’s global creative and design direction across packaging, product identity, DTC, Amazon, retail, video, and social. Define product identities and scalable visual systems, shape positioning upstream with product and insights teams, develop campaign platforms, and maintain high craft standards. Manage and mentor designers while remaining hands-on, use AI tools to accelerate creative exploration, and present direction to senior stakeholders.
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
About SharkNinja
At SharkNinja, our purpose is to positively impact people's lives in homes around the world. We create 5-star products that solve real problems - and bring them to market with the same level of ambition.
Our creative team operates at the intersection of product, brand, and performance. We are consumer-centric, digging for insights and iterating until we find what truly resonates. We are product-led, where our innovation is the story. We are idea-driven, building platforms and systems, not just campaigns. And we are increasingly AI-enabled, using new tools to move faster, explore more, and raise the bar.
This is a team that values speed, ownership, and craft - and expects its leaders to be both strategic thinkers and practicing makers.
The Role
We're looking for a Global Design Director for Shark Home to define what Shark looks like - and where it goes next.
This isn't just an execution role. You shape product identities, build visual systems from scratch, and architect creative platforms that drive demand across the full funnel. You work upstream - with product, insights, and marketing - influencing how products are positioned, named, and brought to life before briefs are written.
You think in systems, not assets. Platforms, not one-offs. Speed and taste that scales across every touchpoint and performs in the real world.
You're as comfortable sweating the smallest pixel as you are concepting a campaign platform from scratch - and you understand that both matter equally. You bring sustained creative rigor to everything you touch: the willingness to go back to an idea, pressure-test it, refine it, and push it further until it's genuinely right. That kind of discipline - applied consistently across a high volume of work - is what it takes to succeed here.
You're fluent in modern creative tools, including Chat, Claude and node-based canvas for image and video creation like Figma Weave or a similar platform, using them to accelerate exploration and hold a high bar for taste and originality. You lead and grow a design team while staying hands-on in the work - setting the standard by doing it yourself.
What You'll Do
What We're Looking For
You'll Thrive Here If You
Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
About SharkNinja
At SharkNinja, our purpose is to positively impact people's lives in homes around the world. We create 5-star products that solve real problems - and bring them to market with the same level of ambition.
Our creative team operates at the intersection of product, brand, and performance. We are consumer-centric, digging for insights and iterating until we find what truly resonates. We are product-led, where our innovation is the story. We are idea-driven, building platforms and systems, not just campaigns. And we are increasingly AI-enabled, using new tools to move faster, explore more, and raise the bar.
This is a team that values speed, ownership, and craft - and expects its leaders to be both strategic thinkers and practicing makers.
The Role
We're looking for a Global Design Director for Shark Home to define what Shark looks like - and where it goes next.
This isn't just an execution role. You shape product identities, build visual systems from scratch, and architect creative platforms that drive demand across the full funnel. You work upstream - with product, insights, and marketing - influencing how products are positioned, named, and brought to life before briefs are written.
You think in systems, not assets. Platforms, not one-offs. Speed and taste that scales across every touchpoint and performs in the real world.
You're as comfortable sweating the smallest pixel as you are concepting a campaign platform from scratch - and you understand that both matter equally. You bring sustained creative rigor to everything you touch: the willingness to go back to an idea, pressure-test it, refine it, and push it further until it's genuinely right. That kind of discipline - applied consistently across a high volume of work - is what it takes to succeed here.
You're fluent in modern creative tools, including Chat, Claude and node-based canvas for image and video creation like Figma Weave or a similar platform, using them to accelerate exploration and hold a high bar for taste and originality. You lead and grow a design team while staying hands-on in the work - setting the standard by doing it yourself.
What You'll Do
- Own Shark's conceptual and design direction across packaging, DTC, Amazon, retail, video, and thumb-stopping social ideas.
- Define product identities from 0 to 1 in partnership with product and insights teams
- Work upstream to shape product positioning and opportunity areas before the brief
- Build scalable visual systems and campaign platforms that travel across channels
- Design for modern attention - platform-native, performance-aware, brand-building
- Lead, mentor, and grow a team of designers while staying actively in the work
- Use AI tools to push the pace and quality of exploration
- Present and sell creative direction to senior stakeholders
What We're Looking For
- 10-15+ years in creative direction, design or art direction, with significant time at a senior or director level
- A portfolio that demonstrates strong conceptual thinking, visual systems, packaging and product identity work
- Proven ability to define and launch brand and product identities from the ground up
- Experience working upstream with product and insights to shape positioning
- Fluency across brand and performance channels - packaging, DTC, Amazon, retail, and social
- Strong instincts for motion and social-native design
- High craft standards at every level of the work - from system architecture to execution detail
- Deep fluency Adobe Creative Suite and modern design workflows
- A working, opinionated relationship with AI in the creative process
You'll Thrive Here If You
- Think like a builder - systems, not one-offs
- Care about creating demand, not just making things look good
- Are equally at home concepting a campaign platform and perfecting a single layout
- Hold yourself to a high standard of creative rigor and expect the same from your team
- Commit to an idea for as long as the work demands - revisiting, refining, and raising it until it's genuinely excellent
- Move fast, iterate often, and don't wait for perfect conditions
- Lead by example every day
Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
- For candidates based in all regions, please refer to this Candidate Privacy Notice.
- For candidates based in China, please refer to this Candidate Privacy Notice.
- For candidates based in Vietnam, please refer to this Candidate Privacy Notice.
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]
SharkNinja London, England Office
315, Battersea Power Station, Nine Elms, London, United Kingdom, SW11 8DD
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