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Webflow

Field Marketing Manager, EMEA

Reposted 7 Days Ago
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In-Office
London, England, GBR
Senior level
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In-Office
London, England, GBR
Senior level
As a Field Marketing Manager, you'll strategize and execute marketing programs, manage budgets, build relationships, and report on performance to drive revenue in the EMEA region.
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At Webflow, we’re building the world’s leading Agentic Web Marketing Platform, and we’re doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. This work takes grit, because we move fast, without ever sacrificing craft or quality. Our mission is to bring development superpowers to everyone. From entrepreneurs launching their first idea to global enterprises scaling their digital presence, we empower teams to design, launch, and optimize for the web without barriers. We believe the future of the web, and work, is more open, more creative, and more equitable. And we’re here to build it together.

We are looking for a Field Event Marketing Manager to help us build and own Webflow's field marketing presence across EMEA.
This is a rare opportunity to be part of building Webflow's field marketing motion in EMEA. You'll work closely with senior EMEA marketing leadership to translate strategy into action, owning execution across a range of formats and markets. You will be supported by our HQ events team and a London-based cross-functional sales and marketing team.

About the role:
  • Location: London, UK (Hybrid)
    • 2-3 days per week in-office
  • Full-time
  • Permanent
  • Frequent international travel
  • The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. The specific base pay within this range will be determined by the candidate's geographic location, job-related experience, knowledge, qualifications, and skills.

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

  • Application Information:
    • Application deadline: applications accepted on an ongoing basis until position is closed and filled
    • This posting is for a new position
  • Reporting to the Manager, Field Marketing

As a Field Marketing Manager, EMEA, you'll...

  • Support the planning and own the execution of Webflow's EMEA field marketing programs, including third-party sponsorships, executive dinners, roadshows, and partner events, while contributing to select global programs and initiatives
  • Manage all aspects of event delivery, from venue sourcing, logistics, and vendor management through to content coordination, on-site execution, and post-event follow-up
  • Drive audience generation for field programs, working with sales and marketing to identify, target, and convert the right attendees from priority accounts
  • Support EMEA account plans in close partnership with the EMEA sales team, ensuring field programs are directly mapped to pipeline goals and top-account engagement
  • Build and manage relationships with marketing agencies and our partners, coordinating co-marketing programs and partner events that extend Webflow's reach across key EMEA markets
  • Manage program budgets end-to-end, tracking spend and consistently delivering programs on or under budget without sacrificing quality
  • Track, measure, and report on field marketing performance, including pipeline contribution, event ROI, and account engagement, feeding insights back to help sharpen the regional strategy
  • Contribute to the global field marketing playbook by bringing EMEA learnings, market nuance, and regional best practices back to the broader team

About you:

  • 5+ years of field marketing experience with direct ownership of EMEA programs, campaigns, and events
  • Proven ability to operate across both demand generation and event execution — you are strong at both, not just one
  • Demonstrated experience executing a range of field marketing formats: sponsorships, executive dinners, roadshows, partner events, and programs across multiple EMEA markets
  • Experience working with and coordinating delivery including through marketing agencies
  • Proficiency in Salesforce and Marketo; experience with Bizzabo or a comparable event management platform is a bonus
  • Genuine enthusiasm for travel, with availability to travel regularly across EMEA to support 20+ events per year
  • Business-level fluency in English; additional European language skills are a plus

You'll thrive in this role if you:

  • Love the craft of events, you take pride in the details, from the first invite to the last follow-up, and you hold yourself to a high bar on experience and execution
  • Are comfortable working across a busy, varied calendar, you can juggle multiple programs at different stages without dropping the ball on any of them
  • Build strong relationships naturally, with sales reps, agency contacts, venue partners, and anyone else you need to get things done
  • Know how to work a room and work a list, you understand that a great event starts with the right people in the room, and you're proactive about making that happen
  • Are at home in Salesforce and comfortable having pipeline conversations with sales, you understand how your work connects to revenue even if you're not running the numbers
  • Adapt well when things change, timelines slip, venues fall through, speakers cancel; you stay calm, problem-solve, and keep things moving
  • Are happy to be on the road, you see travel as part of the job, not a cost of it
  • Stay curious about new tools and approaches, including AI, and actively look for ways to work smarter


Our Core Behaviors:
  • Build lasting customer trust. We build trust by taking action that puts customer trust first.
  • Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.
  • Reinvent ourselves. We don't just improve what exists, we imagine what's possible.
  • Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.

Benefits
  • Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.
  • Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
  • Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.
  • Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.
  • Wellness for the whole you. Access to mental health resources, therapy and coaching.
  • Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.
  • Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

 Be you, with us

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.


Stay connectedNot ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor. 
Please note:

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice.


Webflow London, England Office

Webflow London Office

51 Eastcheap, London, United Kingdom, EC3M 1DT

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