Digital Marketing Executive (12 Months FTC)

TransUnion's Job Applicant Privacy Notice
What We'll Bring:
TransUnion is a major credit reference agency, and we offer specialist services in fraud, identity and risk management, automated decisioning and demographics. We support organisations across a variety of sectors including finance, retail, telecommunications, utilities, gaming, government and insurance.
This role is a fixed term contract opportunity, however if you are an internal candidate this position can also be available as a secondment
What You'll Bring:
We're looking for a Digital Marketing Executive to join our Marketing team on a fixed term basis. You will be based both from our office in Leeds and working remotely as part of our 'flex together' approach.
In this fast-paced role you'll work with our wider Marketing team to manage and optimise our digital presence including website and digital channels to engage, acquire and convert business customers.
Day to Day You'll Be:

• Implement digital marketing strategies to drive, optimise and convert online traffic to the company website.
• Focus on front-end website development using CMS platforms to enhance user experience and drive engagement.
• Measure and report performance of relevant webpages and assess against goals (ROI and other KPIs).
• Collaborate with internal teams to create and optimise webpages and user funnels
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Implement and optimise SEO strategies to improve organic search rankings and drive traffic
• Manage and optimize PPC campaigns to maximize ROI.
• Troubleshoot website content to proactively fix broken links, tidy navigation, resize images etc.

The role also includes elements of more generalised marketing to support the wider team:

• Supporting team on events and campaigns during busy periods
• Editing/proof reading copy
• Working within our Marketing Automation Platform to deploy a monthly enewsletter and produce necessary reporting
• Stakeholder management

Essential Skills & Experience:

• Proven working experience in digital marketing with a focus on front-end website development.
• Experience managing SEO/SEM, PPC, marketing database, email, social media, and/or display advertising campaigns.

Impact You'll Make:
At TransUnion you will be joining a friendly, forward thinking global business.
As well as an excellent salary and bonus scheme or commission scheme (if joining our sales teams) our benefits package comes with:

• 26 days' annual leave + bank holidays (increasing with service)
• Global paid wellness days off + a bonus day off to celebrate your birthday
• A generous contributory pension scheme + access to the TransUnion Employee Stock Purchase Plan
• Private health care + a variety of physical, mental and financial fitness wellbeing programmes such as access to mindfulness tools
• Access to our diversity forums and communities so you can get involved in causes close to your heart

TransUnion - a place to grow:
If there's something on the list of essential / desirable skills that you can't quite tick off, don't let that put you off applying. We are open to exploring training and development opportunities for the right candidate to ensure you are successful.
We know imposter syndrome is real, lets confront it so we can continue to grow and thrive together
Flexibility at TU:
We recognise that our people need the freedom to balance their day-to-day lives with their work. This is why we've set out to create inclusive and flexible policies and practices for you to accommodate all your responsibilities and needs: children, family and beyond. If the role is advertised as full time, don't let this stop you from applying. Let us know if you're looking for a part time or flexible working arrangement and we can discuss this with you.
Additional support:
At TransUnion, we're committed to fostering an inclusive and diverse workplace where all individual's talents and perspectives are valued. When you apply for a position with us, you're not just joining a team, you're becoming part of a community that celebrates differences and embraces equality. We understand that everyone has different needs, which is why we offer a range of reasonable adjustments to our recruitment process. Please let us know if you require any reasonable adjustments to help you through the application process or to attend an interview with us by contacting [email protected]
Interview & Hiring Process:
Most of our recruitment processes are virtual, so you'll get to know our hiring managers and teams over the phone and through video. If we need you to attend a physical in person interview your recruiter will inform you of this.
We do not accept any unsolicited CV's from recruitment agencies. If you are a recruitment agency on our PSL our talent team will contact you directly should we require any assistance.
Find out more about Life At TU UK:
https://twitter.com/TransUnionUK
https://www.linkedin.com/company/transunion/life/
This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.
TransUnion Job Title
Specialist I, Marketing Communications