Customer Analytics Specialist

We are looking for a Customer Analytics Specialist to join our Unsecured Lending team with proven expertise in managing campaign activity. You will play a key role in delivering campaigns for our Credit Card customers, from helping them benefit from our best offers to getting the right support to customers who need our help.

You will use your technical skills and attention to detail to ensure that campaign activity is delivered to the highest standard with a customer-centric approach, working closely with teams across Nationwide and third parties to ensures campaigns are delivered timely and accurately. 

You will enjoy a role with opportunity to build strong relationships across multiple areas to drive actions and decisions that directly impact customers. From owning end‑to‑end projects to using data insights to influence selection strategies, you will broaden your skills and make a visible impact across the organisation. This is an environment that encourages curiosity, independence, and continuous learning.

Your influence will help shape customer contact strategies, ensuring we meet customer needs, reward loyalty, and support the long‑term sustainability of the business. If you’re motivated by meaningful analysis and the opportunity to influence real‑world outcomes, this role offers a place where your contribution truly counts.

We are happy to consider flexible working approaches to help you perform at your best.

At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.

For this job you'll be located at our nearest regional office or hub. There will be a need to regularly connect with colleagues for collaboration and in some locations you’ll be expected to spend at least two days a week, or if part time you'll spend 40% of your working time, in the office. If your application is successful, your hiring manager will provide further details on how this works. 
 

Virgin Money is now part of Nationwide
Nationwide acquired Virgin Money in October 2024. Virgin Money continues to serve customers on the high street, and there will be a phased and considered integration over the coming years.

You’ll be employed by Nationwide from day one, delivering real impact and benefitting from a highly competitive range of benefits. We’re a workplace where you’re rewarded, recognised and celebrated. 

If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.

What you’ll be doing

You will be responsible for supporting key campaign initiatives and will help drive the insights that enables us to deliver member value and good customer outcomes. This will include working with teams across Nationwide to understand requirements and using SAS to develop solutions which drive the strategy of the business. 

You will co-ordinate with internal teams and external partners balancing the timelines of regular large campaigns with the agility to react quickly and provide customers support when required. You will leverage your experience and data expertise to provide challenge and validation to ensure customer communications are accurate and meaningful.

About you 

You will have:

• Strong track record of building effective relationships with technical and non-technical stakeholders.
• Experience collaborating with third party data organisations, taking accountability by providing direction, challenge and validation.
• Proven analytical ability demonstrated by interpreting and correlating a wide range of business requirements and translating them into logical outputs.
• Technical expertise including experience using SAS Viya, Base SAS, or Enterprise Guide.
• The ability to work independently as well as part of a team, including the flexibility to respond in an agile way to business needs.
• Capability to challenge requirements based on a good understanding of campaigns built from experience within a campaign or product team.
   

Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:

• Feel what customers feel - We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind
• Say it straight - We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand
• Push for better - We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development
• Get it done - We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes
   

You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.
 

The extras you’ll get

There are all sorts of employee benefits available at Nationwide, including:

• 25 days holiday, pro rata

• Access to private medical insurance

• A highly competitive pension to help you build a strong foundation for retirement

• Access to an annual performance-related bonus

• Training and development to help you progress your career

• A great selection of additional benefits through our salary sacrifice scheme

• Life assurance to provide peace of mind for you and your loved ones in the event of your death

• Wellhub – access to a range of free and paid options for health and wellness

• Up to 2 days of paid volunteering a year

Banking – but fairer, more rewarding, and for the good of society

We forge our own path at Nationwide.

As a mutual, we’re owned by our members - those customers who bank, save or have a mortgage with us. We challenge the financial sector status quo. We don’t see customers as the engine of our own profit. We share our profits with them and put their needs first. Always there when they need us. Supporting them and their lives.

If you’re inspired by fairer finances, passionate about making a meaningful impact, and truly care about our customers, you’re one of us.

At Nationwide, you are challenged to grow and rewarded for doing so. Valued. Recognised. Inspired to be your best. As a community, we want our working lives to count. As a team, we celebrate what we achieve. As a standard-setter, we work for the good of customers, communities, and broader society.

We are purpose-driven. Uncompromisingly customer. Unstoppably Nationwide.

What to do next

If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us. 

We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.