CRM Executive

Company Description

About Playtech

Founded in 1999 and premium listed on the Main Market of the London Stock Exchange, Playtech is a market leader in the gambling and financial trading industries with 7700 employees across 19 countries. Playtech delivers business intelligence-driven gaming software, services, content, and platform technology, making it a leader in the industry. To learn more about Playtech's company culture, visit https://www.playtechpeople.com/. 
Here at Playtech, we genuinely believe that people are our biggest asset. Diverse thoughts, experiences, and individual characteristics enrich our work environment and lead to better business decisions. Recognizing differences and ensuring our processes are transparent is the core of Playtech's overall commitment to responsible business practices.
Ready to level up your career?

We are looking for a dynamic and motivated CRM Executive to join our team at Playtech Casino. As a CRM Executive, you will play a pivotal role in enhancing client engagement, retention, and overall business growth through the tactical execution of CRM campaigns. If you are passionate about the online casino industry and have a knack for creative writing and data analysis, we want to hear from you!

Job Description

Your influential mission. You will...

• Configure promotions, bonuses, and marketing offers using CRM tools.
• Write content for onsite materials, terms and conditions, and CRM communications.
• Test campaign functionality trough test-runs and maintain accurate campaign documentation.
• Execute tasks from the CRM Plan for smooth operations.
• Assist in planning, analysing, optimizing, and maintaining CRM cycles.
• Track live campaigns for issues or optimization opportunities.
• Gather performance metrics and share insights and provide data-driven recommendations for future campaigns.
• Work closely with our Commercial, Product and BI teams to ensure campaigns success, ensuring smooth delivery of promotional communications to customers.
• Assist in managing Player Journeys, including bonuses setup and performance reviews.
• Manage and configure custom promotions for licensees, fostering long-term relationships.
• Collaborate with the Product team to identify and implement enhancements in our product offerings.

Qualifications

Components for success. You..

• Minimum of 2 years of experience as a CRM Executive in a fast-paced online casino or live casino environment: and have day-to-day casino campaign/promotional knowledge.
• Are proficient in Microsoft Office Suite (PowerPoint, Excel, Word, etc.).
• Have strong creative writing skills to support the brand’s vision and style.
• Have a basic knowledge of HTML.
• Have high motivation and a willingness to learn.
• Possess excellent communication and interpersonal/influencing skills.
• Demonstrate exceptional organizational and time management abilities.
• Possess strong numerical and analytical skills.
• Have an excellent level of English, both written and spoken.
• Demonstrate strong teamwork skills by collaborating effectively with colleagues, contributing to a positive and productive team environment.
• A passion for doing the right thing and embedding a data-driven approach across the an organization.
• Relentless curiosity, continually asking “why”/”why not” and persistently digging deep into information sources to find answers.

You'll get extra points for...

• Background in the gambling industry through a games / software provider company.
• Experience in UK and South American markets.
• Familiarity with using technology to present, plan, and coordinate meetings effectively.
• Have strong knowledge of back-office systems like IMS.

Thrive in a culture that values...

• Team Collaboration: We believe in working together to achieve common goals.
• Innovation: We nurture and promote creativity and innovation, encouraging diverse thinking.
• Growth and Development: We offer opportunities for professional growth and development.
• Inclusivity: We celebrate differences and encourage everyone to join us and be themselves at work.
• Work-Life Balance: We understand the importance of maintaining a healthy work-life balance.

Additional Information

CASINO UNIT

Casino products are the flagship of Playtech's products, offering an industry-leading selection of online games and a state-of-the-art platform for seamless integration with our business customers' websites. We ensure to deliver a thrilling web experience content library that includes a slot, table/card, fixed odds games, and more. Some movie and entertainment brands we have collaborated with include DC, MGM, and NBC Universal. Casino Unit includes around 300 great employees in total across different countries, who build the most extensive games portfolio across the industry.

Playtech is an equal opportunities employer. Our mission is to welcome everyone and create inclusive teams. We celebrate differences and encourage everyone to join us and be themselves at work.