Supports data-driven brand, creative, and communication strategies for Mastercard clients. Conducts consumer, cultural, market, and competitive research; translates insights into strategic recommendations; contributes to briefs, presentations, campaigns, and creative ideation; monitors marketing trends; and manages multiple client projects in collaboration with creative teams.
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Creative Strategy Analyst
Creative Strategy Analyst, Advisors Creative Desk
Overview
The Services team is a key differentiator for Mastercard, providing the cutting-edge services that help our customers grow. Centered on data-driven technologies and innovation, this team provides consulting, marketing, loyalty, and analytics to financial institutions and merchants globally.
The Advisors Creative Desk sits within Services as a full-service creative and advertising capability, helping clients build and grow their brands through end-to-end solutions, from brand positioning and strategy to creative development, campaigns, and content.
The Creative Strategy Analyst supports the development of data-driven brand and communication strategies across a portfolio of brands, translating consumer, cultural, and market insights into clear strategic recommendations. Working closely with creative teams and clients, the role contributes to strategic thinking through research, analysis, insight development, and project support across multiple briefs and categories.
Role
As a Creative Strategy Analyst, you will:• Support the development of brand, creative, and communication strategies for clients, drawing on consumer, cultural, category, and market insights.• Contribute to the development of strategic and creative briefs, presentations, and client deliverables.• Conduct research using primary and secondary sources to identify trends, audience behaviours, competitive dynamics, and strategic opportunities. • Analyze research findings and help translate insights into clear strategic recommendations.• Stay informed of marketing, consumer, creative, and media trends to ensure strategies remain relevant, impactful, and culturally resonant.• Participate in creative ideation sessions for larger client projects of strategic importance.• Manage multiple briefs and projects simultaneously.
All About You• Several years of experience in strategy, planning, brand strategy, communications planning, or consumer insight roles, preferably within advertising, branding, creative, or consulting agencies. • Experience supporting the development of brand and communication strategies across a variety of clients and categories. • Strong research and analytical skills, with the ability to translate data and insights into strategic recommendations. • Understanding of consumer behavior, market research, cultural trends, and competitive analysis. • Experience contributing to campaign planning and integrated marketing initiatives across digital, social, CRM, and traditional channels. • Strong presentation and storytelling skills, with the ability to communicate ideas clearly and concisely. • Excellent problem-solving and conceptual thinking abilities. • Comfortable working in a fast-paced environment and managing multiple priorities. • Strong collaboration skills and experience working within cross-functional teams. • Bachelor's degree in Marketing, Communications, Business, Psychology, Sociology, or a related field. • Proficiency in English; additional languages are a plus, with Arabic considered an advantage. • Open to occasional travel as required.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Creative Strategy Analyst
Creative Strategy Analyst, Advisors Creative Desk
Overview
The Services team is a key differentiator for Mastercard, providing the cutting-edge services that help our customers grow. Centered on data-driven technologies and innovation, this team provides consulting, marketing, loyalty, and analytics to financial institutions and merchants globally.
The Advisors Creative Desk sits within Services as a full-service creative and advertising capability, helping clients build and grow their brands through end-to-end solutions, from brand positioning and strategy to creative development, campaigns, and content.
The Creative Strategy Analyst supports the development of data-driven brand and communication strategies across a portfolio of brands, translating consumer, cultural, and market insights into clear strategic recommendations. Working closely with creative teams and clients, the role contributes to strategic thinking through research, analysis, insight development, and project support across multiple briefs and categories.
Role
As a Creative Strategy Analyst, you will:• Support the development of brand, creative, and communication strategies for clients, drawing on consumer, cultural, category, and market insights.• Contribute to the development of strategic and creative briefs, presentations, and client deliverables.• Conduct research using primary and secondary sources to identify trends, audience behaviours, competitive dynamics, and strategic opportunities. • Analyze research findings and help translate insights into clear strategic recommendations.• Stay informed of marketing, consumer, creative, and media trends to ensure strategies remain relevant, impactful, and culturally resonant.• Participate in creative ideation sessions for larger client projects of strategic importance.• Manage multiple briefs and projects simultaneously.
All About You• Several years of experience in strategy, planning, brand strategy, communications planning, or consumer insight roles, preferably within advertising, branding, creative, or consulting agencies. • Experience supporting the development of brand and communication strategies across a variety of clients and categories. • Strong research and analytical skills, with the ability to translate data and insights into strategic recommendations. • Understanding of consumer behavior, market research, cultural trends, and competitive analysis. • Experience contributing to campaign planning and integrated marketing initiatives across digital, social, CRM, and traditional channels. • Strong presentation and storytelling skills, with the ability to communicate ideas clearly and concisely. • Excellent problem-solving and conceptual thinking abilities. • Comfortable working in a fast-paced environment and managing multiple priorities. • Strong collaboration skills and experience working within cross-functional teams. • Bachelor's degree in Marketing, Communications, Business, Psychology, Sociology, or a related field. • Proficiency in English; additional languages are a plus, with Arabic considered an advantage. • Open to occasional travel as required.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Mastercard London, England Office
Mastercard London, UK Office
1 Angel Lane, London, United Kingdom, EC4R 3AB
Similar Jobs at Mastercard
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Leads pricing, financial assurance, budgeting, forecasting, business-case development, and performance tracking for Mastercard Move cross-border payments in EEMEA. Partners with product sales, account management, finance, and senior leaders to optimize customer value and company profitability. Facilitates executive reviews, supports strategic clients, and acts as PMO for revenue-related workstreams. Requires strong cross-border payments knowledge, financial modeling, reporting, Excel, PowerPoint, and client communication skills.
Top Skills:
Iso Messaging StandardsExcelMicrosoft PowerpointSwift
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Leads AI consulting engagements across EEMEA, advising executives on AI strategy, use-case prioritization, solution design, vendor selection, deployment, governance, and transformation. Oversees multidisciplinary teams and enterprise AI programs from pilot through scale, supports product strategy and business development, manages client workshops and proposals, and develops consulting methodologies, thought leadership, and reusable AI assets.
Top Skills:
Agentic AiAi GovernanceAi PlatformsClaudeCloud EcosystemsData PlatformsDeepseekGeminiGenerative AiLarge Language Models (Llms)LlamaMistralMlopsOpenai
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Supports creative project delivery from brief to completion by maintaining timelines, trackers, documentation, budgets, and status updates. Coordinates creative, strategy, production, and cross-functional teams; monitors resources and deadlines; escalates risks and dependencies; maintains workflow records; supports governance compliance; and identifies process improvements. The role requires strong organization, communication, stakeholder management, and adaptability across multiple concurrent projects.
Top Skills:
AsanaJIRAMonday.ComSalesforce
What you need to know about the London Tech Scene
London isn't just a hub for established businesses; it's also a nursery for innovation. Boasting one of the most recognized fintech ecosystems in Europe, attracting billions in investments each year, London's success has made it a go-to destination for startups looking to make their mark. Top U.K. companies like Hoptin, Moneybox and Marshmallow have already made the city their base — yet fintech is just the beginning. From healthtech to renewable energy to cybersecurity and beyond, the city's startups are breaking new ground across a range of industries.
