Communications Manager

Job Title

Communications Manager

Job Description Summary

We are seeking an experienced communications professional to join our Global Occupier Services (GOS) team and lead client-focused communications for a key account. As Communications Manager, you will partner with the account team and stakeholders, reporting to the Regional Communications & Change Lead, to deliver contract-aligned communications and change initiatives. You will plan and deliver communications for workplace services and facilities operations across EMEA, working with Facilities Management teams and Portfolio Managers to ensure clear, timely, consistent messaging across multiple sites. All outputs will follow an agreed communications framework, client standards, brand requirements, and approval processes.

Job Description

Core Responsibilities:

• Communications Delivery (Workplace Operations): The Communications Manager is responsible for planning, drafting, and delivering communications that support day-to-day workplace operations, including planned works, maintenance activities, service updates, and disruptions impacting employees. This includes preparing and distributing building-wide communications using approved templates and channels, ensuring content is accurate, timely, and aligned to defined communications standards and formats.
• Content Creation and Multi-Channel Execution: You will create, review, and edit high-quality communications content for a range of internal platforms, ensuring messaging is clear, audience-focused, and aligned with stakeholder needs. Communications will be delivered across multiple formats (including email, digital channels, signage, and presentations) to ensure consistency and effectiveness across the workplace environment.
• Site and Regional Communications Planning: The role includes supporting the development and maintenance of site-level and regional communications plans that support workplace activities and operational priorities. You will align local communications delivery with broader account direction, ensuring all planned and reactive activities are supported by a clear and structured communications approach.
• Stakeholder Coordination and Governance: You will work closely with Facilities Management teams, Portfolio Managers, and other stakeholders to coordinate communications delivery and ensure alignment with operational needs. All communications will be managed through defined review and approval processes, ensuring compliance with established governance frameworks and consistent messaging across sites and channels.
• Channels and Content Management: The Communications Manager is responsible for ensuring the maintenance and regular update of content across workplace communication channels, including SharePoint, intranet platforms, collaboration tools, and on-site communications such as signage and digital displays. This ensures all communications content remains accurate, current, and aligned to agreed standards across the region.
• Employee Engagement and Storytelling: You will support employee engagement by identifying and developing communications that highlight workplace initiatives, improvements, and success stories. This includes contributing to engagement campaigns and storytelling activities that reinforce awareness and enhance the perception of workplace services across the portfolio.
• Change Communications Support: The role supports the delivery of communications related to workplace changes, including new services, operational adjustments, and environment changes. You will ensure usage of approved templates, toolkits, and guidance to ensure consistent and effective communication, escalating more complex or sensitive scenarios through established governance routes where required.
• Reporting and Operational Support: You will contribute to communications reporting cycles, including stakeholder updates and business reviews, by maintaining communications plans, trackers, and supporting content and documentation. This ensures visibility of communications activity and supports continuous improvement in delivery quality and effectiveness.
• Brand and Compliance Acting: as a guardian of both the client and Cushman & Wakefield brands, you will ensure all communications comply with brand, trademark, and visual identity standards. This includes following approved templates, adhering to communication guidelines, and meeting requirements related to third-party publicity and communications governance.

Skills and experience:

• Communication Excellence: Strong written and verbal communication, prioritising clarity.
• Presentation Skills: Highly skilled in PowerPoint design and delivery.
• Design Skills: Quickly adapt to client branding and creating quality designs for various materials.
• Collaboration Tools: Proficient with MS Office suite, SharePoint, and Live events.
• Trend Awareness: Understand current communications, change management, and engagement trends for strategic application.
• Brand Understanding: Effectively work with client brands.
• Strategic Focus: Strategic thinking with attention to detail.
• Information Management: Rapidly grasp complex information and identify key contacts.
• Collaboration Record: Proven collaborator with strong stakeholder relationships driving project success.
• Material Development: Plan, draft, and share regular communications such as updates, logistics, engagement, newsletters, and surveys with employees.
• Project Management: Strong project management skills with the ability to manage multiple projects simultaneously.
• Dynamic Environment: Demonstrated ability to work effectively in a fast-paced, dynamic environment.

Qualifications:

• Educational Background: Bachelor’s degree in communications, Marketing, Business, or a related field and/or a minimum of 5 years of experience in a communications role.
• Strategic Execution: Proven experience in supporting the design and delivery of complex communications strategies and plans.
• Certification: Certification in change management (e.g., Prosci) or a communications-related field is a plus.

Company Culture:
At Cushman & Wakefield, we believe that diversity, equity, and inclusion (DEI) are essential to our success. We are committed to building a diverse and engaged workforce and supporting an inclusive environment where our colleagues can do their best work. Our DEI vision is to have the most diverse, equitable, and inclusive commercial real estate company that continuously delivers impactful results for our colleagues, clients, partners, and shareholders. We foster a culture of trust, collaboration, and integrity, ensuring that our actions reflect our values and positively impact our reputation. We also prioritise work-life balance and offer a supportive environment where employees can thrive.

INCO: “Cushman & Wakefield”