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Belkin

Brand Content Marketing Coordinator - EMEA

Reposted 15 Days Ago
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In-Office
Kings Langley, Hertfordshire, England, GBR
Junior
In-Office
Kings Langley, Hertfordshire, England, GBR
Junior
The Content Marketing Coordinator will manage eCommerce content localization, optimize product pages, conduct keyword research, and improve site UX to drive sales and traffic.
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Job Description:

What you’ll do

As Content Marketing Coordinator – eCommerce EMEA you will be involved in managing the Belkin brand presence across our website and eCommerce Marketplaces. You will be responsible for localising, optimising, and distributing our eCommerce content with the key objectives of generating traffic, driving conversion and increasing sales revenue.

The Content Marketing Coordinator will be passionate about all things digital; eager to learn, inspiring, and demonstrate the willingness to go the extra mile to get things done. This role is a key pillar of our eCommerce team; you will collaborate with various functions and disciplines on a regional and global level.

How you’ll do it

  • Project manage the localisation and implementation of content on our product detail pages, category pages, landing pages, and educational articles on Belkin.com using the Salesforce Commerce Cloud platform.
  • Collaborate with our in-house Localisation, Design and Digital Merchandising teams to deliver all content on time for new product launches.
  • Work with the Belkin.com eCommerce Manager and Marketing teams to build Belkin.com landing pages and experiences in line with campaigns and seasonal eCommerce initiatives. Collaborate with our Performance Marketing, CRM and Social teams to ensure consistent campaign messages across channels and increase traffic.
  • Perform ongoing keyword and competitor research using our stack of digital marketing tools such as SEM Rush and Google Analytics to inform improvements to the website that increase organic search and SEO.
  • Critically evaluate the shopping and UX on Belkin.com to improve customer experience and increase conversion. Work with Design, and Web Development teams to implement these improvements onto the site.
  • Project manage the creation, optimisation and implementation of product detail page content, brand stores and microsites for other eCommerce marketplaces and platforms.
  • Run content A/B tests. Store, manage and analyse data, and build best practices for content development.
  • Manage our content databases, and identify how AI, automation, data feeds, and content syndication can make processes and workflows more efficient.
  • Report on weekly and monthly KPIs showing tasks completed and proactive next steps taken to show progress achieved.
  • Be part of a positive and collaborative high-performance culture, encouraging teamwork, innovation, and professional growth.
  • Understand, communicate, and always uphold Belkin’s company values.

What you’ll need

  • Initiative and high-level organizational abilities with the ability to thrive under pressure in a fast paced, ever-changing environment.
  • Excellent project management, and timekeeping skills with strong attention to detail.
  • Strong interest in or knowledge of digital marketing tools such as Helium 10, Jungle Scout, SEM Rush, Ahrefs, Google Keyword Planner, or SEM Rush for keyword research.
  • Basic Photoshop / XD / Canva / Figma skills are a plus.
  • Fluent English speaker with excellent communication skills. Proficiency in other European languages is highly desirable.
  • Website content management software experience, or experience with Amazon Seller or Vendor Central is a plus
  • Ability to travel locally and internationally (when required).

What you’ve done

  • 1-2 years of experience in an ecommerce content, or digital marketing role managing a website content management system (bonus points for Salesforce Commerce Cloud).
  • Information and Communication Technology industry background is advantageous.
  • Proven verbal and written communication skills
  • Experience managing Amazon Channel is highly desirable

What you’ll get in return

•           Permanent Full Time, Monday - Friday

•           Competitive Salary, Benefits and Bonus Plan

•           Flexible hybrid working

•           Optional Private Health Insurance & Dental Insurance

•           Pension

•           Life Assurance & Income Protection Insurance

•           25 days holiday (increasing to 30 days after 5 years) & Bank Holidays

•           Belkin Product Employee Discount Programme

What you’re getting into

We’ve got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding – for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.

You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you’ll be motivated to pursue the ideal. 

Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you’ll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.

Belkin is an Equal Opportunity and Affirmative Action Employer Disability and Veterans. We maintain a drug-free workplace.

All candidates applying for a job in the EMEA region, please review the Applicant Privacy notice HERE

Location:Kings Langley,

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