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M&I

AI Data & Insights Officer

Posted 4 Days Ago
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In-Office or Remote
Hiring Remotely in London, Greater London, England, GBR
Mid level
In-Office or Remote
Hiring Remotely in London, Greater London, England, GBR
Mid level
Hands-on role responsible for preparing and governing business data, developing dashboards and actionable insights, enabling AI agents and RAG capabilities, evaluating agent performance, and identifying commercial and operational opportunities. The position partners with technical and business teams across Salesforce, event, marketing, and operational systems to improve data quality, build reusable intelligence, and measure the value of AI and automation.
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AI Data & Insights Officer (FTC)
Borough, South London (SE1 1EP)

Worldwide Events Group

Worldwide Events Group, founded in 2004, is a recognised leader in global MICE and luxury travel. Across our portfolio, we bring people together and facilitate meaningful relationships, a philosophy we call H2H, human‑to‑human connection. Innovation drives our evolution. We’re embracing AI to elevate personalisation, streamline event design and create smarter, more intuitive experiences for our global communities.

Our work is delivered through two industry‑leading brands, each serving a distinct global community.

Private Luxury Events: Expect the Extraordinary

Private Luxury Events delivers world‑class experiences to the luxury travel community through its event brands Amour, Private Luxury, TFest and Ultra. Our ethos has always been to put the human experience first. This mantra has powered some of the most respected events in the industry, inspiring thousands of luxury travel professionals around the world and at the heart of everything we do lies a passion for connecting people.

M&I

M&I brings together high-calibre meeting planners and exhibitors from the hospitality industry through a series of standout events across Europe, the Middle East, and the Americas. Our portfolio includes M&I Expo, M&I Flagship, M&I Healthcare, and M&I Luxe. We create beautifully crafted events that spark meaningful engagement, from curated 1-2-1 meetings to immersive moments that showcase exceptional destinations, hotels, venues and MICE services. Our events take place across Europe, the Americas and the Middle East in some of the world's most extraordinary destinations.

The Role

The AI Data & Insights Officer is responsible for turning WWE's business data into reliable insight, reusable intelligence and measurable value. Working within Agent Factory, you will ensure that AI agents, automations and decision-makers can access accurate, well-structured and actionable information. 

You will work across Salesforce, event platforms, marketing systems, operational tools and AI knowledge sources to improve data quality, build analytical capabilities, support retrieval-augmented generation (RAG), identify commercial opportunities and measure the performance of deployed agents. 

This is a hands-on, business-facing role at the intersection of data analysis, business intelligence, AI enablement and commercial decision-making. 

This is an initial six-month fixed-term contract opportunity, with the potential for extension, reporting to the Head of AI Implementation.

Responsibilities

Data & Intelligence 

  • Develop and maintain datasets, models and insights that support AI agents and business decision-making. 
  • Consolidate, cleanse and structure information from Salesforce, event platforms, marketing systems and operational tools. 
  • Define practical data-quality, metadata and governance standards for information used by Agent Factory. 
  • Identify trends, risks and commercial or operational opportunities within WWE datasets. 
  • Support secure, reliable data flows between approved systems and agent solutions. 

AI & Agent Enablement 

  • Create and maintain knowledge bases and retrieval structures that improve agent accuracy and usefulness. 
  • Support the design, testing and optimisation of RAG capabilities across the Agent Factory ecosystem. 
  • Prepare evaluation datasets and test cases for assessing agent outputs. 
  • Work with Agent Engineers and Agentic Capability Engineers to translate business data into reusable agent skills, tools and intelligence services. 
  • Monitor data-related failure patterns and recommend improvements to source content, retrieval and agent behaviour. 

Analytics & Performance 

  • Design dashboards, scorecards and reporting that provide meaningful visibility of business performance. 
  • Define and track measures for agent adoption, accuracy, time saved, operational impact and commercial value. 
  • Evaluate the effectiveness and return on investment of AI agents and automations. 
  • Develop actionable insight for leadership and business teams rather than producing reporting for its own sake. 
  • Establish repeatable methods for monitoring and communicating the value created by Agent Factory. 

Commercial & Operational Insight 

  • Develop insight that supports customer retention, buyer and supplier engagement, sales effectiveness, event performance and workflow improvement. 
  • Explore predictive and segmentation approaches where they can support better business decisions. 
  • Turn analytical findings into clear recommendations, prioritised opportunities and defined next actions. 
  • Help teams move from descriptive reporting towards decision intelligence and next-best-action capabilities. 

Business Partnering 

  • Work with departments across WWE to understand their data, reporting and insight requirements. 
  • Translate business questions into clear analytical work and practical data products. 
  • Present complex findings in a concise, accessible way to technical and non-technical audiences. 
  • Promote responsible, evidence-led use of data and AI across the organisation. 
  • Document analytical methods, data definitions and reusable assets so capabilities can scale. 

Due to the nature of our work, you may occasionally be required to work outside standard hours to support events or meet key deadlines


Requirements

You’ll thrive in this AI Data and Insights Officer role if you bring:

  • Professional experience in data analysis, business intelligence, analytics engineering or a closely related role. 
  • Strong experience of data preparation, cleansing, modelling and quality assurance. 
  • Experience using SQL and visualisation tools such as Power BI, Microsoft Fabric or equivalent platforms. 
  • Experience working with CRM, customer, commercial or operational data; Salesforce experience is particularly relevant. 
  • Ability to combine information from multiple systems and work effectively with APIs or structured data integrations. 
  • Strong understanding of KPI design, dashboarding and the communication of actionable insight. 
  • Ability to translate complex evidence into clear business recommendations. 
  • Excellent problem-solving, critical-thinking and attention-to-detail skills. 
  • Strong communication and stakeholder-management skills. 
  • Sound understanding of data privacy, access control and responsible use of business information. 
  • Curiosity about AI, automation and the practical application of emerging technology. 
Desirable Qualifications and Experience
  • Practical experience with RAG architectures, semantic search, vector databases or AI knowledge-management systems.
  • Strong understanding of large language models, machine-learning concepts and agent evaluation methods.
  • Proficiency in Microsoft Copilot Studio, Azure AI services or related Microsoft technologies.
  • Familiarity with OpenClaw, Hermes or similar agent platforms.
  • Track record of measuring AI, automation or digital-product performance.
  • Knowledge of predictive analytics, propensity modelling, segmentation or recommendation systems.
  • Understanding of marketing attribution, customer journey analytics or revenue analysis.
  • Ability to design trusted data products or reusable analytical services for consumption by other systems.
  • Background supporting AI transformation, digital transformation or cross-functional change programmes.
  • Background in the events and/or travel industry.

Benefits

We offer a thoughtful package designed to support your wellbeing, growth, and work–life balance.

  • Competitive Salary.
  • 28 days' holiday plus UK bank holidays pro-rata, with additional days awarded for length of service.
  • A centrally located London office with a summer terrace within walking distance of the world-famous Borough Market.
  • Regular employee social events supported by our Happiness & Culture team.
  • Monthly contribution towards Bupa private health insurance (post-probation).
  • Employee Assistance Program offering confidential wellbeing support.
  • Enhanced maternity and paternity leave to support growing families.
  • 4 pm Friday finish!
How to Apply

We review applications on a rolling basis and will close the role once we’ve found our match. To avoid disappointment, apply via the button shown.

Our Commitment to Diversity

We foster an environment where everyone feels respected, valued, and able to thrive. We welcome individuals of all backgrounds, identities, and lived experiences, including differences in gender identity, orientation, expression, age, race, ethnicity, physical or mental ability, neurodiversity, religion or belief, and socio‑economic background. Our diversity strengthens our perspective, fuels innovation, and deepens our connection to the clients and communities we serve around the world.

Find Out More

Company: wwideevents.com | mi-forums.co
Brands:
amourforums.com | privateluxuryevents.com | privateluxuryforums.com | privateluxuryevents.com/ultra | travel-fest.com

HQ

M&I London, England Office

5-7 Marshalsea Road, London, United Kingdom, SE1 1EP

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